Last week I talked about the craziest coaching session ever… ...And my client who was dealing with his Russian mail-order bride who hired a hitman to kill him... ...and how I couldn’t get past my ‘stuff’ about that… ...which taught me that I can’t coach my client if I get caught up in their issues. But what about your client’s ‘stuff’? How do you get YOUR CLIENTS past THEIR story so THEY can transform? How do you get YOUR CLIENTS past THEIR story so THEY can transform?" For … [Read more...]
Connecting Coaching to Your Client’s Dream
Have you ever thought... ”I can totally help this person!” ...and yet they don’t enroll in coaching with you? It used to happen to me all the time… ...until I learned a simple ‘Dream Conversation’. This is the process I promised to share at the end of my last email… ...when I shared the story of my blind coaching client who bought a car… ...not because it was practical… ...but because it fulfilled a dream. The point was that clients don’t buy coaching… ...or … [Read more...]
My Blind Coaching Client Bought a Car?
I was running a discovery session the other day and asked my client this question... “What factors influenced you when you bought your last car?” He told me, “I’m blind.” Embarrassed, I apologized awkwardly... ...until he interrupted me... “But... I have a car.” He went on to describe the leather seats… ...the rims on the wheels… ...the smooth ride. He obviously loved his car. Weird? Yes. He confessed as much… ...that owning a car he couldn’t drive didn’t … [Read more...]
Embracing Hard Things in Your Coaching Business
Do you want to work a job where a boss tells you exactly what to do? NO Do you want to have someone else limit the money you make? NO Do you want to run in circles like a hamster on a wheel? NO Then you need to embrace 2 hard things in your coaching business: Big walls that require massive effort to climb. Long treks across a desert of drudgery. Imagine climbing a giant staircase… The vertical surfaces of the … [Read more...]
When Your Coaching Clients’ Issues Are Your Own
I wasn’t going to finish this email to you… I was in the middle of writing it… ...when suddenly I thought… "This email sucks.” ”It’s just not compelling enough.” I couldn’t get past my issues about it. What’s ironic? The whole point of this email is… Wherever coaches have a problem... It stops them from helping their clients. Luckily, I talked to my coach about this… ...and he noticed the irony. HE SAID: “You’re not going to help our students get … [Read more...]
Coaching Business Tips to Strengthen Your Mindset
It’s easy to daydream about working part-time as a coach… ...making 6 figures… ...working from the beach… ...and looking good doing it. BUT the coaches with dream businesses have one thing in common… ...strong coaching business mindset “muscles”. What are these muscles? Endurance Muscles: Persevering When You’re Tired Just like running a marathon, building a coaching business takes time... often longer than you think. You need to develop endurance muscles so you … [Read more...]
Sell Coaching Without Coercion
What’s the best way to sell coaching with integrity? You have to believe in the product. I used to sell coaching by “paying it forward”. Coaching gave me my own personal breakthroughs… ...and, in turn, I’d tell everyone how great coaching was… ...that coaching could make breakthroughs possible for them as well. But I started to have doubts… ...when my husband and I divorced after 19 years of marriage. I was supposed to be a coach… ...but I couldn’t even save my own … [Read more...]
5 Coaching Business Mindset Mistakes
Have you ever wondered how you can make a huge difference in your clients’ lives… ...yet can’t develop a thriving coaching business of your own? Many good coaches struggle with this. Even though they have an amazing mindset when it comes to coaching... ...they haven’t developed a business mindset. These mindsets are a world apart. Even the most awesome coaching mindset isn’t a substitute for an effective business mindset. It’s easy to assume that the coaching mindset is a … [Read more...]
How Coaches Get Past Bad Days
Ever had a ‘Bad Hare Day’? Robert Deyber is an artist who created a series of paintings depicting a rabbit with a very bad attitude. At first glance I didn’t think much of these paintings… ...until I realized that we all have ‘Bad Hare Days’. Dark days when the ‘Bad Hare’ in you wants to... ...tie up Whistler’s Mother… ...deface the Mona Lisa… ...or break a Ming vase. On one of my own Bad Hare Days… ...I called Jeffrey Sooey in tears. I was ready to throw in … [Read more...]
How to Customize Your Coaching
Have you ever been upset when you were treated just like everyone else? Someone tried to give you things you didn’t need… ...and only a tiny bit of what you actually wanted? Me too. A one-size-fits-all approach never sat well with me. Why do so many coaches look for cookie cutter methods? Why do they want one approach to work with every client? You need to customize your approach to each client. Every client is unique. Every client is unique." Start customizing your … [Read more...]
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