What’s the most difficult part of enrolling new coaching clients? For most coaches, it’s getting a “No”. “No” means rejection. “No” means no new coaching client. “No” means stagnant coaching income. But sometimes “No” is the best answer for your client. Maybe coaching isn’t right for them… ...now… ...or ever! What if you knew if “no” was the right answer for your client… ...even before they do? Would you feel differently about “no”...? Imagine that you knew it … [Read more...]
How to Turn Complete Strangers Into Coaching Clients
If you want to get coaching clients beyond your friends and family, you’ve got one big problem: Strangers don’t sign up for discovery sessions (i.e. free coaching sessions). So, how do you attract these strangers to you for coaching? And, how do you do it... without coaching them? The key is CONTENT. Content is the only way you can introduce your coaching to strangers… ...without them running away. Whether it’s... SPEAKING contentWEBINAR contentor WRITTEN / VIDEO … [Read more...]
The 2 Coaching Client Blindspots
Last week I wrote about “The Art of War”... ... and how to overcome the enemy inside you. But how do you help your clients overcome THEIR inner enemy? Your coaching clients usually don’t say… ”I’m self sabotaging and it’s preventing me from achieving my goals.” Instead, they’ll come to you with a laundry list of desires… “I want to make more money.” Or “I want to lose weight.” Why is your client hyper focused on their desires… ...and not the deep-seated problem that … [Read more...]
Changing Your Client’s Reality
Last week I talked about the craziest coaching session ever… ...And my client who was dealing with his Russian mail-order bride who hired a hitman to kill him... ...and how I couldn’t get past my ‘stuff’ about that… ...which taught me that I can’t coach my client if I get caught up in their issues. But what about your client’s ‘stuff’? How do you get YOUR CLIENTS past THEIR story so THEY can transform? How do you get YOUR CLIENTS past THEIR story so THEY can transform?" For … [Read more...]
My Blind Coaching Client Bought a Car?
I was running a discovery session the other day and asked my client this question... “What factors influenced you when you bought your last car?” He told me, “I’m blind.” Embarrassed, I apologized awkwardly... ...until he interrupted me... “But... I have a car.” He went on to describe the leather seats… ...the rims on the wheels… ...the smooth ride. He obviously loved his car. Weird? Yes. He confessed as much… ...that owning a car he couldn’t drive didn’t … [Read more...]
Sell Coaching Without Coercion
What’s the best way to sell coaching with integrity? You have to believe in the product. I used to sell coaching by “paying it forward”. Coaching gave me my own personal breakthroughs… ...and, in turn, I’d tell everyone how great coaching was… ...that coaching could make breakthroughs possible for them as well. But I started to have doubts… ...when my husband and I divorced after 19 years of marriage. I was supposed to be a coach… ...but I couldn’t even save my own … [Read more...]
Coaching Clients Past Objections
I used to be afraid of objections when I first started enrolling coaching clients. I used to think that objections meant the client didn’t want my coaching… ...or couldn’t afford my coaching… ...or didn’t have time. But then I realized that unless you discover a client’s objections (or concerns)... ...they aren’t really enrolled. Think about it. If your new client has concerns about your coaching program… ...and those concerns are never even talked about (much less … [Read more...]
Coach’s Guide to Celebrating Wins
Have you ever wondered what it would be like to coach a rockstar client? I worked with a client who was so famous… ...that Harvard University included one of his books in their MBA program. This client made and lost millions over his lifetime… ...and should have been living well by the time we met. Ironically... ...despite all the businesses he had helped to build… ...he was in a slump. So he needed help. From me? What could I possibly offer this … [Read more...]
“My Wife Hired a Hitman to Kill Me”… Craziest Coaching Session Ever
Craziest Coaching Session Ever… It started with Russian mail-order bride and a hitman… Don't dive in the water with your client unless you want to drown. ...but I’ll get to that in a moment. If you want to save someone from drowning, you can't jump into the water with them... ...or you will both go under. It's the same when you're trying to coach someone. If you "jump into the water" with your client... you lose the ability to be objective enough to help them. Yet we … [Read more...]
Coaching Hack to Overcome Resistance
If you can get yourself to do the things you... ...resist ...avoid ...or put off... ...then your coaching business dreams could come true, right? Recently, I bought a book about coaching (off the internet), and I was surprised to discover that it was actually all about Scientology. And I’ve got nothing against any religion, belief system, or lifestyle… But Scientology does have a reputation for being a bit of a cult. And that got me thinking… How do cults get so many … [Read more...]
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