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“Hard” Versus “Easy” Coaching Business

July 3, 2022 by Jeffrey T. Sooey Leave a Comment

One of the things that comes up for new coaches as they start their coaching business… …is that it starts to become hard. Some things in the coaching business are fun… no doubt. But some of the stuff you’ll do in your coaching business is not about having fun. it’s about: …you get the idea. The good news? Most people can handle doing some things that aren’t fun. For example, my wife, Maribel, just came into my office to ask me, “Will you build a website for my … [Read more...]

Filed Under: Life Coaching Business, Life Coaching Business Tips Tagged With: coaching mindset self-assessment, Coaching Skills

Coaching Business “Easy Button”

Coaching Business “Easy Button”

June 25, 2022 by Jeffrey T. Sooey Leave a Comment

Last week, I asked you the question… “What if your coaching business was easy?” Today, I'm going to give you my ‘goto’ strategies to make hard things easy. Even if you eat hard things for breakfast… EASY has lots of applications… …not just for your coaching business. You can apply ‘easy’ to your client’s, and anyone else’s life. Think about how ‘easy’ applies to: Business / careerFinancesRelationshipsHealthTimeProblemsGoalsEmotions How many of those areas do you think … [Read more...]

Filed Under: a coaching mindset, Life Coaching Business Tagged With: a coaching mindset, Life Coaching Business

Deep Coaching Tutorial

June 18, 2022 by Jeffrey T. Sooey Leave a Comment

Last week, we talked about ‘going deep’ with your coaching clients. The idea of pushing past the ‘presented problem’ to see something deeper… …something profound, precious, rare .…just like you would dive beneath the surface to see beyond the ‘tip of the iceberg’. HOW do you go deeper with your client? Here’s an example of a coaching model for going deeper. I call it the Iceberg Model: The Iceberg Model encompasses three ‘domains’ of experience. Each domain can emerge … [Read more...]

Filed Under: Coaching Techniques, Coaching Tips Tagged With: Coach Marketing, Coaching Niches

Shallow VS. Deep Coaching

Shallow VS. Deep Coaching

May 30, 2022 by Jeffrey T. Sooey Leave a Comment

When you ask your client “What do you want to work on in your session today?” What do they come up with? …an audacious and inspiring goal or challenge? …or a boring, impotent “nothing-burger”? Most coaches eventually run a few ‘shallow’ sessions. Remember the movie Shallow Hal? “Hal” was only interested in how people looked on the surface. It was limiting his love life. Luckily, along came a ‘deep coach’, Tony Robbins (my original mentor and employer)... …who ‘coached’ … [Read more...]

Filed Under: Become a Life Coach, How to Become a Successful Life Coach Tagged With: Become a Life Coach, How to Become a Successful Life Coach

Generosity in The Coaching Business

Generosity in The Coaching Business

May 9, 2022 by Jeffrey T. Sooey Leave a Comment

My details on this are a bit foggy, so I hope I do it justice. I remember when the best selling author of The Miracle Morning hit rock-bottom in his coaching business. After graduating from Master Coach University… …Hal Elrod had built a six figure coaching business with tons of clients. But then he lost most of his clients overnight. He found himself sad, disappointed, and down on himself. His daily activity turned into watching TV… …sulking on the couch… …and feeling … [Read more...]

Filed Under: Coaching Skills, Coaching Tips Tagged With: Coaching Skills, Coaching Tips

Selfishness Versus Generosity in Coaching

April 30, 2022 by Jeffrey T. Sooey Leave a Comment

Today I’m going to admit something about my coaching. Something that I’ve never told anyone in my entire 22 years in the coaching industry. Coaching is a caring profession. Most coaches are willing to give up their time, energy, and money… …to change someone else’s life for the better. Despite that, some of Master Coach University’s most advanced students act pretty selfish: ComplainingGriping about petty grievancesPassing judgment on clients and fellow students Does it seem … [Read more...]

Filed Under: Become a Life Coach, Coaching for Success Tagged With: Become a Life Coach, Coaching for Success

What is a career coach?

What is a Career Coach?

August 7, 2021 by Jeffrey T. Sooey Leave a Comment

How do you climb the corporate ladder or reach the next level in your career? A career coach can help you determine the answer.  What is a career coach? A career coach helps you to navigate career questions and directions, by: helping you clarify the outcomes that you want in your careeroffering you insights that will enable you to better reach your goalssupporting you throughout your career journey, and even beyond.  In this video above and discussion below, you’ll … [Read more...]

Filed Under: Become a Career Coach, Career Coach, Career Coaching, Career Coaching Tools, What a Career Coach Does, What is Career Coaching Tagged With: Career Coach, Career Coaching, What is Career Coaching

What is Executive Coaching?

What is Executive Coaching?

April 26, 2020 by Jeffrey T. Sooey Leave a Comment

Most of the ‘big payday’ coaching I’ve done has been helping businesses support their executive leaders through executive coaching.  It's often a dynamic coaching relationship with one of the 'movers and shakers' of the world. In this video and discussion below I’m going to talk about what executive coaching is. What is executive coaching? Executive coaching is a dialogue and a process that is there to support results for the scope of an executive’s: PerformanceResults and … [Read more...]

Filed Under: Executive Coaching Tagged With: definition of executive coaching, Executive Coaching, executive coaching definition

Best Selling Author of The Platinum Rule, Tony Alessandra -- Talks About Personality Styles in Business Coaching [SAMPLE ASSESSMENTS INCLUDED]

Best Selling Author of The Platinum Rule, Tony Alessandra — Talks About Personality Styles in Business Coaching [SAMPLE ASSESSMENTS INCLUDED]

January 25, 2020 by Jeffrey T. Sooey Leave a Comment

In this interview (see the video below) with bestselling author of The Platinum Rule, Tony Alessandra, we discuss personality styles and using psychographic assessments in business coaching.  I met Tony at a recent ICF Conference. Watch this interview if: You are a business coach who would like to attract more business coaching clients…  You’d like to create so much value in so little time with your current business clients that they’ll follow you anywhere…  You want to more deeply … [Read more...]

Filed Under: Business Coaching, Tony Alessandra Tagged With: Business Coaching, Tony Alessandra

What Are Coaching Tips?

What Are Coaching Tips?

June 30, 2019 by Jeffrey T. Sooey Leave a Comment

In the video and discussion below I’m going to explain what coaching tips are, along with a few "levels" of coaching tips. There is a lot of dogma in the coaching world around whether or not a coach should "give advice" (or tips) to clients, and I wrote this to clarify some of those issues. What are coaching tips?   Coaching tips are hacks, strategies, or ways to get from A to B. This includes advice, little answers, strategies, or “how-tos” that can support a coach in doing a … [Read more...]

Filed Under: Coaching Tips

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