Coaches Training Blog

Videos for Learning High Caliber Coaching to Cash Clients

  • Home
  • Products
  • About
  • Bio
    • Jeffrey T. Sooey
    • Kris Thompson
    • Dorine Kramer
    • Don Hunter
    • Dave Iuppa
    • Dr. Colette Coiner, PCC, PT, DPT, FAAOMPT
    • Mark Rabbitt
    • Marti Hess
    • Dana Bosley
    • Fred Phillips
    • Kris Thompson
    • Jeannine Yoder
    • Margaret K. Olubiyi
  • Contact
  • (858) 707-5920

Coaches Training Blog

The official blog of Master Coach University
  • Life Coaching Business
  • Become a Life Coach
  • Coaching Tips
  • Coach Training
  • Coaching Certification

The Big Time Lie That Crushed my Coaching Business

October 4, 2021 by Colette Coiner, PCC Leave a Comment

I blamed my family for why my coaching business wasn’t working.

But I was lying to myself…

I told myself I didn’t have time for my coaching business because my family needed me…

…when in reality I wasn’t willing to face my fear.

Let me explain…

Shadow

As a mom, I’ve always drawn a line in the sand about what I was willing (or not willing) to give up for my coaching business.

A few years ago, I needed more time to work on my business and I struggled to decide what I could give up to create more time.

I knew I didn’t want to spend less time with my kids, so I decided to give up cooking.

I hired a friend of mine to come in and prepare food for the family as a personal chef…

…which sounded amazing to everyone else.

But, I was actually worried.

  • What if my family liked HER cooking better than mine?
  • What if they didn’t need me anymore?
  • What if she completely REPLACED me?

But then, with my coach’s help, I saw my blind spot.

I was actually lying to myself…

I told myself

“I don’t have time for my coaching business because my family needs me…”

And I had PROOF that I didn’t have time…

I would hover over my son all day, begging him to finish his homework.

By the end of the day, I was frazzled and frustrated…

…and had no business progress to show for it.

(Not to mention that my son probably saw me as a hypocrite.

I was ‘all over him’ about his own work…

…while I wasn’t even doing mine!)

What did my coach help me realize?

How to Build a Profitable Coaching Business in 30 Days VIDEO COURSE

(NOTE: If you’ve been waiting to start your coaching business, or were wondering if you can do it profitably, then you need to watch this video. In the video, I’ll explain how to How to Build a Profitable Coaching Business in 30 Days. Click HERE now to watch the video.)

He helped me realize that the lie that I didn’t “have time”…

…protected me from facing much bigger fears.

…the fear of putting 100% into my coaching business and failing.

…The fear of losing my ‘essential mom’ status with my kids… losing their dependence on me.

My coach helped me realize that giving up cooking wasn’t going to save me…

…I had to give up the story that I was the mom who did everything.

…the mom who everyone depended on.

…the mom who sacrificed her dreams for her family.

I had to give up those stories so I could work through my fears and start working on my coaching practice in earnest.

Ironically, when I stopped telling myself I was too busy being a mom to work on my coaching business, I became a more patient and loving mom.

After telling myself the TRUTH about my fears, I was brave enough to let my son do his own homework while I put serious time into my own business.

Now, instead of a nagging and annoying mom…

…I showed up as a leader to my son…

…inspiring him to get his work done ON HIS OWN.

Now he’s getting A’s in school… and without my “help”!

It turned out I didn’t need to give anything up…

…except my own excuses.

I had to take responsibility for my life and to stop trying to control other people’s lives…

…even if that control was packaged in a ‘good mom’ wrapper.

I had to take responsibility for my life and to stop trying to control other people’s lives…even if that control was packaged in a ‘good mom’ wrapper.”

I had to stop telling that story, and that story was all about FEAR.

Sometimes your story will make fear appear reasonable to you.

Your fear could look like a busy schedule…

Your fear could look like you caring for your family.

But when you give up your excuses for not following your dreams…

Doves flying

…and face your fears…

…it’s amazing how much easier things become.

As my coaching business grows, I continue to ask myself…

“What am I willing to let go of?”

This question helps me locate my fears, and how they might stop me.

This question leads me to let go of things I can’t control, and to focus on the most important things.

What do you need to let go of to set yourself free?

Colette “Let it Gooooooo” Coiner

Dr. Colette Coiner, PCC, PT, DPT, FAAOMPT

Associate Dean, Master Coach University
drcolettecoiner@coachestrainingblog.com
858-232-3739

  • Facebook
  • YouTube

Filed Under: Can I Become a Coach, Start a Coaching Business Tagged With: Can I Become a Coach, Start a Coaching Business

Click here to subscribe

Leave a Reply

Your email address will not be published. Required fields are marked *

Search Website

Click here to subscribe

ICF Level One Accredited Coaching Education Provider

Connect With Me

Facebook  YouTube  Twitter  LinkedIn  RSS Feed

Recent Posts

  • Why do your clients ‘go against’ their own beliefs?
  • PICK YOUR Coaching Business SUPERPOWER.
  • Best Coaching Certification Programs Worth Considering
  • Discover and Learn About Life Coaching
  • The Best Life Coach Certification Programs Online

Companies Using Our Coaches

Read by Topic

  • Life Coaching Business
  • Become a Life Coach
  • Coaching Tips
  • Coach Training
  • Coaching Certification

Articles

  • Everything You Need to Know About a Life Coaching Business
  • Life Coaching Career – 6 Steps To Get Started
  • A Simple 5 Step Coaching Strategy
  • Life Coaching Tools To Overcome Fear
  • Marketing For Coaches – Your Key To Financial Success
  • Life Coach Programs – Which Approach Is Best
  • Free Life Coach Certification Training
  • How To Become A Business Coach With A Thriving Practice
  • The Essentials Of Coaching For Success
  • How To Become A Motivational Coach

We’re Featured on Alltop

Featured in Alltop

Rated #8 Coaching Blog on The Planet

top 50 badge

Articles

  • Why do your clients ‘go against’ their own beliefs?
  • PICK YOUR Coaching Business SUPERPOWER.
  • Best Coaching Certification Programs Worth Considering
  • Discover and Learn About Life Coaching
  • The Best Life Coach Certification Programs Online

Quick Links

  • Archives
  • Privacy Policy
  • About
  • Products
  • Contact

ICF Level One Accredited Coaching Education Provider

© 2026 · Master Coach University · Coaches Training Blog
Terms of service · Privacy Policy · Earnings Disclaimer