The best coaching strategy for creating goals to make sure they are S.M.A.R.T. That is Specific, Measureable, Ambitious, have a Reason and a Time. Each component of this strategy is essential to creating a foundation for a great coaching relationship. Unless you understand your clients’ goals at this level, you will be powerless in helping them realize their dreams.

A One-Size Fits All Coaching Strategy

This coaching strategy is great for everyone because few people have this level of clarity around their goals. The first requirement is that the goal is Specific and Measurable. Have your clients paint a clear picture of what they want. You want to feel as though you and your client can almost reach out and touch it. When this level of clarity is achieved, the goal begins to take on a life of its own, which is one of the keys to achieving a goal. Few people ever pass this stage. Once the goal is clear, help your clients find measureable ways to determine when the goal has been achieved.

Test this goal with your client to make sure it is Ambitious. If it’s likely to happen with or without coaching, it’s not big enough. The acid test is that saying the goal out loud should cause some fear. If it’s not at least a little bit scary it’s most likely not very important to your client.

The Reason Is Like Gas In The Car

Unless there is a strong motivation, most people won’t achieve their goals. There are four basic categories that motivate people. These are the needs for certainty or security, love & connection, significance or importance, or variety. When these basic needs are fulfilled people focus on finding ways to contribute or grow; but these people are few and far between. Once you and your clients know where you are going, you can start digging into your coaching strategies to develop a plan to achieve their dreams.

By the way… you’re invited to claim your FREE step-by-step “Master Coach Blueprint” video toolkit. Just go HERE now to get your master coach blueprint videos.

Colette Seymann
JTS Advisors Designated Accountability Coach