You want to become a life coach but don’t know where or how to start a life coaching business?  Most people who want to become a life coach have a passion for helping people.  They are Givers and may have been asked for advice for as far back as they remember from their friends, family, schoolmates or colleagues.  Desire to help people is a great start, but let’s consider what the foundation should be to start a life coaching business.

Become a Life Coach or Start a Life Coaching Business by Asking What Knowledge or Skill Do You Have That Others Would Pay You For?

If you want to become a life coach or start a life coaching business you need to understand that people you meet don’t know what a life coach is because the term “life coach” is too vague.    When the average person asks “what do you do” and you say, “I’m a life coach” they don’t know where to save you in their brain.  There is no benefit communicated in the statement “I’m a life coach”.  They don’t know if you help parents, marriages, dating couples, grieving widows, drug addicts or help people create life balance.  If they don’t know the benefits of what you do when you become a life coach, they WILL forget about you.  What knowledge or skill do YOU have that someone would pay you for?

To Become A Life Coach Successfully You Must Communicate Clearly Exactly What Benefits People Get From Working With You

To become a life coach or start a life coaching business you have to be clear on exactly what area you are going to help people with.  Then you have to be clear on exactly how you will help them get results.  Once you are clear that you help busy professionals to create total life balance you can say something like this for example.  “I help successful professionals create and maintain balance in every area of life that is important to them so they don’t have to choose between money and love and they can live the life they REALLY want.”  If you can communicate that clearly you are going to attract to you people interested in your coaching.  They may even ask you for specific coaching before you even have a chance to offer them a free session with you.

Kris Thompson

JTS Advisors Strategy Coach