When I was starting out as a life coach, I browsed the internet frequently to obtain ideas on how to start a Christian life coaching business. I was able to get some great tips and would like to share that with you in this article.
What is Christian Life Coaching?
Christian Life Coaching is one of the numerous niches within the life coaching field. This niche approaches coaching from a Christian perspective. The Christian life coach comes alongside the clients inviting God into the coaching relationship to help steer them from where they are to where God desires them to be in their life’s journey.
The Christian Life Coach
The role of a Christian life coach is to equip the clients with a plan to discover their purpose, break down negative mindsets constraining them and direct them in becoming everything God has a purpose for them to be.
How to Start a Christian Life Coaching Business
Starting a Christian life coaching business is no different from starting any other type of business. To launch a successful Christian coaching business, you may want to consider the following steps.
Step 1: Training/Education
Some will argue you do not require any training, just your desire to help people and your life experiences is enough. I absolutely disagree with that argument. If we require our therapists, counselors or even massage therapists to have some level of education, why not our life coaches. Regrettably, since the coaching field is unregulated, you tend to encounter many people claiming to be coaches with no form of formal or specialized training. For you to be an effective Christian life coach, it is important to obtain the necessary coaching skills, techniques, and tools to help your clients. Check out the International Coach Federation (ICF) or the International Christian Coaching Association (ICCA) to obtain information in Christian coach training or certification.
Step 2: Establish Your Specialty
Once you have selected your specialty and the areas you want to address, your goal now is to decide if you want to focus only on women, both men, and women, youths, etc. In my practice, the focus is on women between the ages of 18 – 60. The issues I work with them on include fulfilling their life purpose, living out their Christian faith in all aspects of their lives, etc.
Step 3: Your Business Name
Figuring out a name for your business can be exciting but challenging at the same time. When selecting a name, try choosing one that defines who you are and what you have to offer. Many coaches use their name and others, especially if incorporating it with other services use unique business names. In a nutshell, let the name you choose to speak to your ideal clients and the solutions they are seeking.
Step 4: Register Your Business
Registering your business is part of the general steps that every business takes to be legally allowed to operate. Here in the United States, before you register a business you have to figure out what type of entity you would like to set it up as. Most coaches who are entrepreneurs register their business as a Limited Liability Company ( LLC) to avoid any personal liability. Now if you are uncertain of which business structure to use, it might be best to consult with an accountant or tax professional. You might want to equally consider liability insurance for your coaching business.
Step 5: Office or Home Office: Which one?
Since I offer other services in addition to Christian life coaching, it was essential for my business to look for a physical office space where I can meet with clients locally. And so the decision to lease office space or create a home office depends entirely on your business needs, your budget and your preferences. If you plan on offering secondary services to your clients, or you plan on incorporating things like seminars or workshops, then a physical location might just be right for your business. In my office complex, there are professional counselors that sublet their space to other therapists, because they are only there part-time. Subletting your office space is something you can consider as well to help with overhead costs. On the other hand, if you are planning on coaching clients solely on the phone or online, then a home office might be the best option.
Step 6: Advertising
You may have all that you need to get started in your new Christian life coaching business, but without your target clients, there is no business.
Marketing/Advertising = Clients and Business Growth
Once you have gotten all the legal stuff out of the way, it’s now time to get busy marketing your services and products. you’re via social media platforms like Facebook, LinkedIn, Twitter, build a website, join an online community where your target clients meet up, etc.
Other ways to advertise your life coaching business is through your local church and meet up groups. Also, there are the local bookstores, favorite restaurants, your local food stores, and the library that you can take advantage of. The list is endless. Through your church or community center, you can offer coaching information sessions where you can share more about who you are, what services you offer and what Christian coaching can do for people.
A couple of Christian friends have sought my advice in the past on how to start a Christian life coaching business and the steps mentioned in this article was the same information I also shared with them. They found it very helpful, and I hope you will too.
Writer, Coaches Training Blog community