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Ask for Help from “POI’s” in Your Coaching Practice to Grow Your Life Coaching Business

January 8, 2010 by Jeffrey T. Sooey 4 Comments

One of the most powerful ways to grow your coaching practice into a successful life coaching business is asking for help. The key in asking for help to grow your life coaching business is to clearly define what you want. Then ask people to help you get what you want. To build a coaching practice, you will need people to offer free sessions to. Here is the best strategy you can learn to take your life coaching business to the next level.

Use POI’s To Help You Build Your Coaching Practice Into a Booming Life Coaching Business

The best way to quickly grow your coaching practice is to get help from “POI’s”. A “POI” is a Person Of Influence. The average person knows 250 people, and 25 people just like them. Everyone has a network (list of people who know them), but not everyone is a “POI”. A “POI” is a person of influence that has your ideal life coaching business prospect in their network.

Build Your Coaching Practice By Doing What the “Big Boys” Do Outside of the Life Coaching Business Industry

To get your coaching practice to the next level, do what the big boys do. One of the ways big business gets done is large companies share each other’s networks. One example of this is Starbucks and Barnes & Noble. Years ago, Starbucks approached Barnes & Noble with the idea of putting Starbucks inside of several Barnes & Noble stores. The idea was a huge hit and Starbucks got their coffee shop inside 500 Barnes & Noble stores overnight. Starbucks used the “POI” Strategy. They shared the network of Barnes & Noble. Starbucks has repeated this strategy with several other networks. They have done this strategy with restaurants, hotels, churches, and grocery stores. You can do the same thing in your life coaching business.

Here’s how you can do this for your coaching practice. Identify “POI’s” that you can approach to share networks with your life coaching business. Write down as many “POI’s” as you can think of. Then go to them and ask them if they would be interested in actively supporting each other to grow each other’s businesses. If only 1 or 2 of them work with you, it will easily take your coaching practice to the next level in the big picture of your life coaching business’s overall success.

Kris Thompson
JTS Advisors Strategy Coach

Filed Under: Coaching Practice, Life Coaching Business Tagged With: Coaching Practice, Life Coaching Business

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