Why People Don’t Do What Personal Life Coaches Tell Them to Do

Personal life coaches often give advice – they may not call it advice, and many master coaches advise against calling it advice, but you can’t help giving advice when you coach.

What is advice? Advice is merely knowledge that one person tries to transfer to another. As a coach, you may have plenty of knowledge because of experience and education. You probably have more knowledge on many subjects than your clients. For example, you may have a client who wants to lose weight and learn to live a healthy lifestyle. Life coaches get these clients all the time. Based on your education and experience working with other clients, you will most likely have more knowledge than your client on one or many of these subjects:

  • health
  • fitness
  • weight loss
  • money
  • time management
  • career
  • business
  • investing
  • relationships
  • dating
  • marriage
  • family
  • kids

Though you have more knowledge than your client, do clients always accept your knowledge and advice with open arms? Of course not! Why not?

Why Clients Don’t Accept Advice From Personal Life Coaches

One word answer – motivation. Not all clients are motivated. They may say that they are and the checks they write for your services may make it look like they are, but motivation is often elusive. How many people join a gym for their New Year;s Resolution? How many of those people are truly motivated enough to still be going on a regular basis to the gym when March or April rolls around? Probably less than half of them. Those people had a hint of motivation, thought that they were motivated, but were not fully committed to change, and therefore not truly motivated.

Personal life coaches want clients who are truly motivated to change some aspects of their lives. Those clients will remain with you, offer positive testimonials about you, and benefit the most from your personal life coaching. Motivated clients are successful clients, and successful clients pay more and bring more referrals to your coaching practice.

How Can Coaches Motivate Their Clients?

Another one word answer – visualization. There are many ways to motivate clients, though much of the motivation starts with the client and has nothing whatsoever to do with coaching. However, visualization may be one of the most important keys to bringing the motivation out in all your clients.

Get clients to visualize their goals. Have them talk about what they see, hear, feel, and even smell when they think of their stated personal goals and objectives. Though the road to happiness, wealth, abundance, emotional joy, career satisfaction, and other potential achievements is often filled with obstacles, having your clients visualize the result they really want… and then a clear pathway that will take them directly to that result… that’s the start of the visualization process. Once your clients can see obstacles as rocks to be climbed, not boulders blocking the road, they are on their way to the kind of visualization that can create real motivation for them.

Simple Personal Life Coaches Visualization Technique

How do you get your client visualizing something. Pretty simple! Just tell them to ‘see it in your mind’s eye’, or just ask them to close their eyes and ‘visualize’. Give them the chance to create their own version of the scenes, results, and approaches that they wish… don’t ‘over-direct’ the visualization, unless your client asks for help in that way. Your clients will see whatever is most helpful to them, as long as they’re in a good state of mind and you direct them towards what will really feel great.

Personal life coaches work with clients in all aspects of their lives. They may deal with career, family, relationships, money, health, personal satisfaction, and other issues. Personal life coaches can use the process of visualization for every client who walks through their door. Visualization helps to cultivate motivation (not to mention, clarity, confidence, and other powerful resources), and a motivated client is a satisfied client.

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Fred Philips
Business Coach
Writing Team, Coaches Training Blog Community

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Comments

  1. says

    you hit the nail on the spot. If the client isn’t motivated enough they won’t follow through. There has to be a powerful enough why for fulfilling what they set out to do.

  2. says

    It’s hard to give advice to people who aren’t willing to listen, and this is where a life coach must dig through – tap the potential and bring out and try to put people in their right mindset to do what they need to do. Nice post by the way. Keep it up.

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