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What They Don’t Teach in Life Coach College: How to Use Your Database to Promote Your Life Coach Career

May 17, 2009 by Jeffrey T. Sooey Leave a Comment

Life Coach College Is Not The Only Way to Expand Your Life Coach Career

If you’ve graduated from life coach college and still don’t have enough clients, you are not alone. Most of the time, a life coach college education won’t be able teach you everything you need to know to have a successful life coach career. That’s OK, because there are lots of ways to learn how to market your life coach career. Did you know that you could actually use your database to promote your life coach career?

Everyone knows you need a database. In fact, you probably even knew that before you applied to life coach college. But did you know that your database can be used as currency to promote your life coach career? They don’t teach that in life coach college.

Going Beyond Life Coach College: Explode to The Next Level in Your Life Coach Career Using Your Database

Let’s say after using all your marketing techniques from life coach college and other resources, that you have 2,000 people in your database. It’s not huge but it’s taken a lot of blood, sweat, and tears to get it. How long is it going to take you to get enough people in your database to play ball with big joint ventures and take your life coach career to the next level?

Life Coach College of Exponential Growth: Your Life Coach Career on Steroids

Here is a math lesson you won’t get from life coach college. If you have 2,000 people in your database, you can offer people with 10,000 people in their list a gift. (Remember lead with the giving hand.) Give them something that they can offer the people in their list. Something valuable enough to get their attention. Let them give it to their list for free if they opt into your squeeze page. Let’s say 10% of the list responds to your offer. Now your list has grown by 1,000!

Now that you have 3,000 people in your database, you can try to approach people with larger databases. Let’s say now people with a list of 15,000 will take you seriously. Again, give them something valuable to offer their clients and if you get another 10% opt in your list has now grown by 1500. Sure these people will probably want access to your database too, but 10% conversion of 3,000 people is only 300. Even without a life coach college degree it’s obvious that you are getting the better end of the deal. And now you can take your life coach career to a new level.

Colette Seymann

Designated Accountability Coach, JTS Advisors

Filed Under: Life Coach Career, Life Coach College Tagged With: Life Coach Career, Life Coach College

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