Leaders multiply their impact and value through others. With leadership coaching, you can do the same. Whether in business, public service or sports, we have all seen a group of people transformed from losers to champions with a change of leadership. Interesting, an effective leadership coach can often bring the same result by working with the original leader.

The Acid Test of Leadership Effectiveness

Leadership is not about titles. Leadership is not even about results. Leadership is about followers. Here is the acid test: if you want to know if you are really a leader, just look over your shoulder. If there are people following you, you are a leader. If there are people milling around without a sense of direction, engaged in back-biting and petty politics, then you are a very bad leader. And if there is no one back there, then you are not a leader at all.

The Two Secrets to Great Leadership

The two secrets of great leadership are vision and communications. A leader has a compelling vision of the future. And a leader knows how to communicate that vision. To be compelling, the vision must be crystal clear and sensory rich. It must be alive with potential. It must resonate with the values of the followers. It must be worthy of the followers and the sacrifices that they will make to bring it into reality. It is pretty easy to identify a great vision. Communications is a little trickier. This is because it is highly dependent on the style of the leader. Some great leaders are excellent speakers. Others are shy and quiet. But all great leaders get their message across in a way that moves their followers to sustained action in the pursuit of the vision. Leadership coaching centers on helping leaders develop and communicate their visions.

Finding and Capitalizing on Leadership Coaching Opportunities

These times abound with leadership coaching opportunities. Frankly with so many things screwed up, we have never had such a need for good leaders. Every problem has people concerned with solving it, and these people need good leaders. Every organization could use better leaders. Prepare a succinct presentation, outlining your leadership coaching program and present it to every constituency and every organization you can. To capitalize on the leveraged value of leaders, base your fees on the increased value that the more effective leader will bring to the organization. Such value-based fees bring you fully onto the leader’s team, and can mean larger rewards for you.

By the way… you’re invited to claim your FREE step-by-step “Master Coach Blueprint” video toolkit. Just go HERE now to get your master coach blueprint videos.

Dave Iuppa
JTS Advisors Strategy and Accountability Coach