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How to Get Life Coach Clients: How Effective are Your Life Coaching Business Tools?

January 30, 2010 by Jeffrey T. Sooey 3 Comments

Everyone wants to know how to get life coach clients.  But they especially want to know how to get life coach clients that pay for the products and services your life coaching business provides.  In order to be maximally effective, your life coaching business tools need to meet the following criteria.

Increase Your Life Coaching Business by Presenting an Exciting Message

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The first key to how to get life coach clients is to make sure your message is exciting.  What is exciting?  A better question might be, for whom is it exciting?  If you want more life coaching business you are going to need to connect with your target market’s greatest fears, frustrations, hopes and aspirations.  And provide a solution that will help them get what they want and need.

Provide an Image That Enhances Your Message When You Think About How to Get Life Coach Clients

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The next key to how to get life coach clients is to provide an illustration or picture that communicates the message well.  The content should be informative and compelling.   If you want more life coaching business, you need to provide value and quality.   If you don’t look good here, no one is going to take notice of you.

Instill a Sense of Urgency to Increase Your Life Coaching Business

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Another key to how to get life coach clients is to instill a fear of loss or sense that they will be losing out if they do not act on your offer.  This implies you have a call to action with a sense of urgency.  Why do you think coupons have expiration dates?  Otherwise people would keep them in their kitchen drawers for years without remembering to use them.  People will never get around to getting involved with your life coaching business unless you give them a reason to take immediate action.

Even if you don’t get every one of these points covered, you’ll still be better off than 80% of people in figuring out how to get life coach clients.  Taking action and focusing on completion will at least get you on the court.  See what results you get in your life coaching business, then start modifying a few of the variables and track your results.  And once you create something that works, it’s just a matter of repeating the effort to get more results.

Colette Seymann

JTS Advisors Bi-Designated Strategy and Accountability Coach

Filed Under: How to Get Life Coach Clients, Life Coaching Business Tagged With: How to Get Life Coach Clients, Life Coaching Business

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