How to become a career coach depends on the type of career coaching you want to do. Do you want to learn how to become a coach who works for another company, or do you want to your own career coaching business? There are pros and cons to consider, as well as your own natural tendencies and style.
Creating a Career As An Employed Career Coach
If you’re looking for a job, the answer to how to become a career coach will be to get training and certification. Let’s face it, coaching is a dream job that many people would do for free. In fact, that the average first year salary for coaches is about $12k/ year. To me, that is practically working for free as I believe it’s below the poverty level in the U.S. Unless you have certifications and experience, expect to work for very little pay. But if you are shy, introverted, and not particularly motivated to work on your own without someone watching over your shoulder, this is the path for you.
How To Become a Career Coach Who Creates Your Own Career
It’s more complicated to learn how to become a career coach who has your own business. Unless you have business experience, there is a lot to learn. You will need sales and marketing skills, until you are able to outsource. The key here is to make sure you get as much if not more training on the business aspect of coaching. I know a lot of very good coaches who are not making money coaching, not for lack of coaching skills but for lack of knowledge in how to find and enroll new clients.
If you want to take on this route, you will make more money per hour spend coaching. On average about $100+/hour compared to about $25/hour working for someone else. The downside is that you will spend several hours to get a single hour, and may end up averaging less than $25/hour after all is said and done. Writing emails will not count. We’re talking about good old fashioned getting on the phone and setting free session as well as running the sessions. Or you could take the longer term route of creating an internet marketing solution.
Either way probably sounds dreadful, right? Of course the main ingredient is to make sure you have mentoring along the way. Someone who can take some of the time off the learning curve and help you get success before you want to quit. Someone to not only guide you, but to keep you head above the water when you start feeling like you’re going under. As you look back on your journey, your mentor will help you see that not only have you make an impact on your clients’ lives, but that you have created something to really be proud of in your own life.
JTS Advisors Designated Accountability Coach