What Is Career Coaching All About?

If you haven’t decided on a niche for your coaching yet, you may be asking “What is career coaching and what particular skills does it require?” Well, there are two different types of coaching that both deal with careers and career changes. Each is quite different from the other, and both provide a valuable service to clients who are looking for a new career or a change in direction in their current career.

Career Coaching To Find A New Direction

When potential clients ask you “What is career coaching exactly?” that’s your opportunity to begin to open their eyes to new possibilities. Many, if not most people start out on a career path sometime in their late teens or early twenties. They may get a particular degree or qualification or they may do an apprenticeship of some kind or even just start at the bottom of the ladder in some industry and plan to work their way up. But what often happens is that someone starts out on a particular path and then can’t find their way off that path, even when it turns out they hate that industry or their job bores them. As a career coach, you can begin to expand their horizons. Help them remember what they love to do, what they find exciting, what aspects of what they are doing currently they want to keep and what they want to leave behind.

What Is Career Coaching For When Your Client Knows What He Wants To Do?

The second kind of career related coaching is more of the consultant type of coaching. Is your client clear he wants a job in the real estate business? Then your coaching can help him learn better interview skills, how to dress for the job and how to best present himself to a possible employer. Does your client want to start his own business? You can increase his chances of being successful by helping him put his best foot forward with potential financial or other business partners.

Depending on your pre-coaching background, career coaching might be the field the interests you. Then,when someone asks “What is career coaching?” you can explain that it’s what you do to help your clients find careers that are as enticing and rewarding for them as coaching is for you.

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Dorine G. Kramer
JTS Advisors Strategy and Accountability Coach

FREE Video Course: How to Build a High Paying Coaching Business

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