{"id":28438,"date":"2022-12-18T21:34:37","date_gmt":"2022-12-19T05:34:37","guid":{"rendered":"https:\/\/coachestrainingblog.com\/becomeacoach\/?p=28438"},"modified":"2023-03-12T10:38:05","modified_gmt":"2023-03-12T18:38:05","slug":"is-coaching-a-good-business","status":"publish","type":"post","link":"https:\/\/coachestrainingblog.com\/becomeacoach\/is-coaching-a-good-business\/","title":{"rendered":"Is coaching a good business?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Last week I shared how <strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/your-coaching-purpose\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u201c<span style=\"text-decoration: underline;\">one weak why\u201d isn\u2019t enough<\/span><\/a><\/strong> to drive your coaching business success\u2026<\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"840\" height=\"472.5\" src=\"https:\/\/www.youtube.com\/embed\/g2SqeUjp6Ss\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and that you needed to <span style=\"text-decoration: underline;\">build a \u2018<strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/your-coaching-purpose\/\" target=\"_blank\" rel=\"noreferrer noopener\">Purpose Parthenon<\/a><\/strong><\/span>\u2019, so your coaching business can stand up to any challenge.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/Purpose-Pillars-LOGO.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/Purpose-Pillars-LOGO-1024x576.jpg\" alt=\"Purpose pillars\" class=\"wp-image-28439\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/Purpose-Pillars-LOGO-1024x576.jpg 1024w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/Purpose-Pillars-LOGO-300x169.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/Purpose-Pillars-LOGO-768x432.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/Purpose-Pillars-LOGO-1536x864.jpg 1536w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/Purpose-Pillars-LOGO-640x360.jpg 640w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/Purpose-Pillars-LOGO.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The problem?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Most coaches have trouble inventing more than a few \u2018whys\u2019.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The good news?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>You don\u2019t have to <span style=\"text-decoration: underline;\">INVENT your own reasons<\/span> from scratch\u2026<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2026just <span style=\"text-decoration: underline;\">STEAL someone else\u2019s<\/span>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There are <span style=\"text-decoration: underline;\">3 main reasons<\/span> you\u2019d want to have a coaching business:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Freedom<\/li>\n\n\n\n<li><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/making-life-changing-coaching-income\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Finances<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/even-hopeless-coaches-can-become-gurus-heres-how\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Fulfillment<\/strong><\/a><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">FREEDOM to live life <span style=\"text-decoration: underline;\">on your terms<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">FINANCES so you can live that life <span style=\"text-decoration: underline;\">in style<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">FULFILLMENT that comes with <span style=\"text-decoration: underline;\">making an impact<\/span>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Getting FREEDOM With a Coaching Business<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The coaching business brings <span style=\"text-decoration: underline;\">flexibility, options, and choices<\/span> in many ways\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">You get to choose who you work with in a coaching business<\/span>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You don\u2019t have to coach any clients that you don\u2019t want to.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So many careers <span style=\"text-decoration: underline;\">force you<\/span> to work with people you\u2019d rather <span style=\"text-decoration: underline;\">avoid<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In your job, office politics dictates your human connections.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kissing up to bosses, people with agendas, back-stabbers\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026you have <span style=\"text-decoration: underline;\">no choice about it<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But in a coaching business\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Don\u2019t like loud people?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Say goodbye to them!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Self-centered people are your kryptonite?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They won\u2019t bother you anymore.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s YOUR business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">YOU choose<\/span> who you surround yourself with.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">YOU choose<\/span> who you surround yourself with.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">You NEVER have to go into the office<\/span>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With a coaching business you can work\u2026<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>from home<\/li>\n\n\n\n<li>on the road in your car<\/li>\n\n\n\n<li>at the park<\/li>\n\n\n\n<li>at the beach\u2026<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026<span style=\"text-decoration: underline;\">anywhere<\/span> that you want.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your office is ANYWHERE and EVERYWHERE you want it to be.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Want to do business in bed today? Go for it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The result of a \u2018no office\u2019 life&#8230;?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">\u2026you don\u2019t have to live close to any specific location<\/span>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You might want to work with clients who live in a rich country\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026then move to a country with a low cost of living <span style=\"text-decoration: underline;\">where your money goes further<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2018Beautiful Lifestyle\u2019 <span style=\"text-decoration: underline;\">doesn\u2019t have to mean \u2018expensive\u2019<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Live on the cliffs of Salsipuedes (Mexico) <span style=\"text-decoration: underline;\">for $1K per month<\/span>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-1-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-1-1-1024x576.jpg\" alt=\"Shoreline\" class=\"wp-image-28440\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-1-1-1024x576.jpg 1024w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-1-1-300x169.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-1-1-768x432.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-1-1-1536x864.jpg 1536w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-1-1-640x360.jpg 640w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-1-1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Live in Portugal for <span style=\"text-decoration: underline;\">under $1,500 per month<\/span>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-2-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-2-1-1024x576.jpg\" alt=\"Portugal shoreline\" class=\"wp-image-28441\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-2-1-1024x576.jpg 1024w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-2-1-300x169.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-2-1-768x432.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-2-1-1536x864.jpg 1536w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-2-1-640x360.jpg 640w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-2-1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Live in Panama (like one of my clients) for the same amount.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-3-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-3-1-1024x576.jpg\" alt=\"Panama skyline\" class=\"wp-image-28442\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-3-1-1024x576.jpg 1024w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-3-1-300x169.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-3-1-768x432.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-3-1-1536x864.jpg 1536w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-3-1-640x360.jpg 640w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-3-1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Or the same in Malaysia\u2026 or Thailand.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-4.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-4-1024x576.jpg\" alt=\"Thailand skyline\" class=\"wp-image-28443\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-4-1024x576.jpg 1024w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-4-300x169.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-4-768x432.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-4-1536x864.jpg 1536w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-4-640x360.jpg 640w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/12\/unnamed-4.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">With modern phone and video communication\u2026 a coaching business allows you to <strong><span style=\"text-decoration: underline;\">work anywhere in the world<\/span><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This makes you immune to local economic disasters\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and gives the flexibility to have a lot more control over your life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">Or maybe you don\u2019t want to live ANYWHERE\u2026<\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since you never have to go into the office\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026you can truly join <span style=\"text-decoration: underline;\">the \u2018work anywhere\u2019 movement<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Coaches tell me that they want to travel, but it\u2019s just a concept for them\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What would have to <span style=\"text-decoration: underline;\">change<\/span> so you COULD travel?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">Where<\/span> would you like to travel?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">How would you feel<\/span> if you were able to take these trips on a regular basis?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">As a coach, you get to choose your own hours.<\/span><\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">As a coach, you get to choose your own hours.<\/span><\/strong>&#8220;<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Wrap your coaching business around <span style=\"text-decoration: underline;\">the life that you want to live<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026not the other way around.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jeffrey Sooey, the Dean of Master Coach University coaches on Monday and Tuesday\u2026 because he <span style=\"text-decoration: underline;\">chose<\/span> those days.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I only coach on Tuesday, myself!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019re both coaches, so <span style=\"text-decoration: underline;\">we set our own work days and hours<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">There\u2019s no \u201cred tape.\u201d<\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Coaching is <span style=\"text-decoration: underline;\">unregulated<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In most jurisdictions, <span style=\"text-decoration: underline;\">anyone can coach<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The lack of regulation in the coaching industry gives YOU <span style=\"text-decoration: underline;\">the freedom to innovate<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and be the cutting edge in human performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Without the coaching industry, the science of human achievement and fulfillment is held back by a bunch of outdated rules.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In fact, many counselors and therapists start coaching businesses\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026because they want to <span style=\"text-decoration: underline;\">help clients in their own way<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026rather than following dogma and bureaucracy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How would a coaching business <span style=\"text-decoration: underline;\">give YOU freedom<\/span>?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By <span style=\"text-decoration: underline;\">quitting a job<\/span> that you don\u2019t want to do?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By allowing more <span style=\"text-decoration: underline;\">control<\/span> over your <span style=\"text-decoration: underline;\">time<\/span>?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ideally, what would you do with that free time?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How would it <span style=\"text-decoration: underline;\">feel<\/span> to wake up every day&#8230; free?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Getting FINANCIAL Prosperity With a Coaching Business<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Do you want financial prosperity?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The coaching business <span style=\"text-decoration: underline;\">compresses time<\/span>, so you can accelerate your financial self-sufficiency\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">A Coaching business has a very low or no start-up cost.<\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All you need is a phone and internet connection.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">You can be profitable in a coaching business very quickly.<\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A coach can make money coaching <span style=\"text-decoration: underline;\">from the first day they start<\/span> their business.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">A coach can make money coaching <span style=\"text-decoration: underline;\">from the first day they start<\/span> their business.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Mary was a brand new coach when she started mentoring with me.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Within 60 days of starting her coaching business, she was able to enroll <span style=\"text-decoration: underline;\">4 clients totalling $1,000 a month of extra income<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You don\u2019t have to spend years getting a degree\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026or getting into thousands in student loan debt\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026hoping that three or four years from now\u2026 the business will pay off.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">You can keep your job while you get started<\/span>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Most coaches <span style=\"text-decoration: underline;\">get started coaching in their spare time<\/span> (after work or on weekends).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No need to pressure yourself to replace your job income right away.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can get started <span style=\"text-decoration: underline;\">with as little as 5 hours per week<\/span>, like one of my clients, Mervyn.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A school teacher, Mervyn started his coaching business <span style=\"text-decoration: underline;\">part time<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Then he reduced his teaching hours.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Soon after that he made his coaching business a full-time thing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">You won\u2019t to have to worry about losing your job<\/span>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Even if you choose to stay at your job, and just coach part-time\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026it will allow you to have income in case of a sudden job loss.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Too many people <span style=\"text-decoration: underline;\">spend decades<\/span> at their job, getting raises, promotions, etc\u2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026only to get <span style=\"text-decoration: underline;\">fired<\/span> or <span style=\"text-decoration: underline;\">laid off<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your coaching business <span style=\"text-decoration: underline;\">frees you from the fear of losing your job<\/span> since it acts as \u2018backup income\u2019.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gerard (a client of mine) wanted to keep his job, but he also wanted to create an additional income stream.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">He grew his coaching business to 14 clients (paying $300 a month).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Then he hired another coach to coach his clients, which freed up his time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And <span style=\"text-decoration: underline;\">he did all of this while keeping his regular job<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">A coaching business is more financially stable<\/span>.<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">A coaching business is more financially stable<\/span>.<\/strong>&#8220;<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Usually, <span style=\"text-decoration: underline;\">it only takes one \u2018boss\u2019 to revoke your job<\/span>, and the income you enjoy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But in a coaching business, <span style=\"text-decoration: underline;\">lots of clients would have to fire you<\/span> ALL AT ONCE to reduce your income to zero.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance, If you have 20 clients\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026how many clients would have to \u201cfire\u201d you to eliminate your income?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The answer is: <span style=\"text-decoration: underline;\">20 clients<\/span>!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this way\u2026 a coaching business is <span style=\"text-decoration: underline;\">more secure than a job<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026because there\u2019s <span style=\"text-decoration: underline;\">no \u2018single point of failure\u2019<\/span> to terminate your income.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">You get paid what you\u2019re worth.<\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can\u2019t get paid what you&#8217;re <span style=\"text-decoration: underline;\">worth<\/span> at a <span style=\"text-decoration: underline;\">job<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Why?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because in order for your employer to keep you, <span style=\"text-decoration: underline;\">you have to make THEM enough money<\/span> to justify your existence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Part of your worth at that job\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026will <span style=\"text-decoration: underline;\">always<\/span> go to <span style=\"text-decoration: underline;\">someone else<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That means that <span style=\"text-decoration: underline;\">you\u2019re always paid LESS than your true worth<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>However, in your coaching business, <span style=\"text-decoration: underline;\">you make 100% of the fees you charge your clients<\/span>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No need to give part of that money to a boss\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026because <span style=\"text-decoration: underline;\">YOU are the boss<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">In a coaching business, you can create intellectual assets that generate ongoing income for you.<\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Everything you create for an employer <span style=\"text-decoration: underline;\">belongs to them<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re fired, <span style=\"text-decoration: underline;\">they keep your creations<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In your coaching business, you can build websites, intellectual property, programs, etc. <span style=\"text-decoration: underline;\">that YOU OWN<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Those assets may <span style=\"text-decoration: underline;\">continue to pay you<\/span>, many years <span style=\"text-decoration: underline;\">after their creation<\/span>\u2026 possibly for the rest of your life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How do you want YOUR coaching business to give you financial prosperity?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What would you do with that money?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How would that make you <span style=\"text-decoration: underline;\">feel<\/span>?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Getting FULFILLMENT With a Coaching Business<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Do you want fulfillment in your life?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(Who doesn\u2019t?)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">Clients express true gratitude to you for something they paid you for.<\/span><\/strong><\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 48%\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"500\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1.jpg\" alt=\"\" class=\"wp-image-25564 size-full\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1.jpg 800w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-300x188.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-768x480.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-640x400.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><em>(NOTE: If you want to learn how to start your own coaching business, then <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">check out this webinar<\/a><\/strong>, called <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;How to Start Your Coaching Business in 30 Days<\/a><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\">&#8220;<\/a><\/strong> \u00a0During the webinar, I\u2019ll cover how to get your first paid clients fast and make it feel natural for you. <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">Click HERE now<\/a><\/strong> to <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">attend the webinar<\/a><\/strong>.)<\/em><\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The other day a client sent me this:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>&#8220;Hey Kris &#8212; I wanted to reach out and express my gratitude for yesterday.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cI had such a huge breakthrough with you and really appreciate you holding space for me to go deeply into what was holding me back.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cI know that this is going to help me reach the next level &#8212; I even heard myself saying really nice things about my success capabilities on my way home last night (and I haven&#8217;t even gotten to dig into the exercise fully yet). Thank you so much. <\/em><\/strong><strong><em><\/em><\/strong><strong><em>\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What\u2019s <span style=\"text-decoration: underline;\">extraordinary<\/span> about that grateful client?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">They paid me<\/span> to run that session for them\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and yet <span style=\"text-decoration: underline;\">they STILL thanked me<\/span> from the bottom of their heart!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">Imagine the fulfillment<\/span> that comes with changing lives like that\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The <span style=\"text-decoration: underline;\">appreciation<\/span> your clients will have for those gifts\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026AND you get paid at the same time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">You have additional incentive to \u201cwalk your talk\u201d in your life.<\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As a coach, you automatically become a role model for your clients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You won\u2019t want to support your clients in taking care of their finances, body, relationship, career, etc., <span style=\"text-decoration: underline;\">without YOU walking your talk<\/span> in those areas as well.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In that way, <span style=\"text-decoration: underline;\">coaching gives you incentive to improve<\/span> your own life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A coaching business is <span style=\"text-decoration: underline;\">the best personal development course<\/span> you\u2019ll ever take.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A lot of coaches think they have to make their life perfect BEFORE they can coach anyone.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The truth is the opposite chain of events:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You <span style=\"text-decoration: underline;\">coach<\/span> clients FIRST\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and <a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/coaching-works-best-in-a-loop\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>THAT motivates you to get your life together<\/strong><\/a>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and then <span style=\"text-decoration: underline;\">you never stop growing<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><span style=\"text-decoration: underline;\">Coaching provides new challenges and you\u2019ll never get bored.<\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your coaching business will never be boring\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026because you\u2019ll constantly face new challenges\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026because every client is different.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Your coaching business will never be boring\u2026because you\u2019ll constantly face new challenges\u2026because every client is different.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">How will your coaching business give YOU fulfillment?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What <span style=\"text-decoration: underline;\">deeper meaning<\/span> does it bring to your life?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How would it <span style=\"text-decoration: underline;\">feel<\/span> to wake up every day living that depth of fulfillment?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stealing these three big \u2018whys\u2019 (Freedom, Finances, and Fulfillment) can give you all the \u2018purpose pillars\u2019 you could possibly need.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Take the time to <span style=\"text-decoration: underline;\">imagine<\/span> how your coaching business will <span style=\"text-decoration: underline;\">make your life different<\/span>\u2026<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AND\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How it will affect those you care about.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Add these \u2018stolen whys\u2019 to your own original reasons for your coaching business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Then, <span style=\"text-decoration: underline;\">keep all those purposes in front of you<\/span> every day\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026to remind you <span style=\"text-decoration: underline;\">why<\/span> you\u2019re on your coaching business journey.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your purpose will <a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/how-coaches-get-past-bad-days\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>overcome tough times<\/strong><\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your purpose will override your <span style=\"text-decoration: underline;\">fears and doubts<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ultimately, your purpose will drive your business <span style=\"text-decoration: underline;\">to deliver your coaching dream<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kristoffer \u201cPurpose Pillars\u201d Thompson<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/05\/bio-circles-jeffrey-t-sooey.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/05\/bio-circles-jeffrey-t-sooey.jpg\" alt=\"\" class=\"wp-image-26171\" width=\"249\" height=\"245\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/05\/bio-circles-jeffrey-t-sooey.jpg 775w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/05\/bio-circles-jeffrey-t-sooey-300x296.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/05\/bio-circles-jeffrey-t-sooey-768x758.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/05\/bio-circles-jeffrey-t-sooey-640x632.jpg 640w\" sizes=\"auto, (max-width: 249px) 100vw, 249px\" \/><\/a><\/figure><\/div>\n\n\n\n<p class=\"has-large-font-size wp-block-paragraph\"><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/bio\/kris-thompson\/\" target=\"_blank\">Kris Thompson<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Designated Coach, <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/mastercoachuniversity.com\/\" target=\"_blank\">Master Coach University<\/a><\/strong><br>Head Coach, <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/wellpaidcoach.com\/need-help\" target=\"_blank\">Synergy Private Client Program<\/a><\/strong><br><strong><a rel=\"noreferrer noopener\" href=\"mailto:kristofferthompson@coachestrainingblog.com\" target=\"_blank\">kristofferthompson@coachestrainingblog.com<\/a><\/strong><br>619-212-0202<\/p>\n<\/div><\/div>\n\n\n\n<ul class=\"wp-block-social-links has-large-icon-size is-style-logos-only is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-facebook wp-block-social-link\"><a href=\"https:\/\/www.facebook.com\/kristofferthompson24\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Facebook<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-twitter wp-block-social-link\"><a href=\"https:\/\/twitter.com\/attractionsales\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M22.23,5.924c-0.736,0.326-1.527,0.547-2.357,0.646c0.847-0.508,1.498-1.312,1.804-2.27 c-0.793,0.47-1.671,0.812-2.606,0.996C18.324,4.498,17.257,4,16.077,4c-2.266,0-4.103,1.837-4.103,4.103 c0,0.322,0.036,0.635,0.106,0.935C8.67,8.867,5.647,7.234,3.623,4.751C3.27,5.357,3.067,6.062,3.067,6.814 c0,1.424,0.724,2.679,1.825,3.415c-0.673-0.021-1.305-0.206-1.859-0.513c0,0.017,0,0.034,0,0.052c0,1.988,1.414,3.647,3.292,4.023 c-0.344,0.094-0.707,0.144-1.081,0.144c-0.264,0-0.521-0.026-0.772-0.074c0.522,1.63,2.038,2.816,3.833,2.85 c-1.404,1.1-3.174,1.756-5.096,1.756c-0.331,0-0.658-0.019-0.979-0.057c1.816,1.164,3.973,1.843,6.29,1.843 c7.547,0,11.675-6.252,11.675-11.675c0-0.178-0.004-0.355-0.012-0.531C20.985,7.47,21.68,6.747,22.23,5.924z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Twitter<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-linkedin wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/in\/increasesalestraining\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 c0-0.855,0.691-1.548,1.549-1.548c0.854,0,1.547,0.694,1.547,1.548C8.551,7.881,7.858,8.574,7.004,8.574z M18.339,18.338h-2.669 v-4.177c0-0.996-0.017-2.278-1.387-2.278c-1.389,0-1.601,1.086-1.601,2.206v4.249h-2.667v-8.59h2.559v1.174h0.037 c0.356-0.675,1.227-1.387,2.526-1.387c2.703,0,3.203,1.779,3.203,4.092V18.338z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">LinkedIn<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-youtube wp-block-social-link\"><a href=\"http:\/\/www.youtube.com\/liketrane\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M21.8,8.001c0,0-0.195-1.378-0.795-1.985c-0.76-0.797-1.613-0.801-2.004-0.847c-2.799-0.202-6.997-0.202-6.997-0.202 h-0.009c0,0-4.198,0-6.997,0.202C4.608,5.216,3.756,5.22,2.995,6.016C2.395,6.623,2.2,8.001,2.2,8.001S2,9.62,2,11.238v1.517 c0,1.618,0.2,3.237,0.2,3.237s0.195,1.378,0.795,1.985c0.761,0.797,1.76,0.771,2.205,0.855c1.6,0.153,6.8,0.201,6.8,0.201 s4.203-0.006,7.001-0.209c0.391-0.047,1.243-0.051,2.004-0.847c0.6-0.607,0.795-1.985,0.795-1.985s0.2-1.618,0.2-3.237v-1.517 C22,9.62,21.8,8.001,21.8,8.001z M9.935,14.594l-0.001-5.62l5.404,2.82L9.935,14.594z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">YouTube<\/span><\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Last week I shared how \u201cone weak why\u201d isn\u2019t enough to drive your coaching business success\u2026 \u2026and that you needed to build a \u2018Purpose Parthenon\u2019, so your coaching business can stand up to any challenge. The problem? Most coaches have trouble inventing more than a few \u2018whys\u2019. The good news? 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