{"id":28192,"date":"2022-10-04T21:58:25","date_gmt":"2022-10-05T05:58:25","guid":{"rendered":"https:\/\/coachestrainingblog.com\/becomeacoach\/?p=28192"},"modified":"2022-10-04T21:58:27","modified_gmt":"2022-10-05T05:58:27","slug":"how-to-write-a-great-life-coaching-business-description","status":"publish","type":"post","link":"https:\/\/coachestrainingblog.com\/becomeacoach\/how-to-write-a-great-life-coaching-business-description\/","title":{"rendered":"How to Write a Great Life Coaching Business Description"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">One of the best ways to get clients for your coaching business is to write an effective, compelling <a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/life-coaching-business-description-how-to-write-one\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>life coaching business description<\/strong><\/a>. But what makes a great <span style=\"text-decoration: underline;\">life coaching business description<\/span>? A good coach knows how to be positive, inspiring, and engaging. They know how important it is for their clients to feel comfortable in their presence, so they make sure that their appearance fits the image they want to project and that they have a welcoming demeanor. How you describe yourself as a coach can be just as important as how you come across in person: it can set up or break down expectations before potential clients have even met you face-to-face!<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/10\/business-description.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"950\" height=\"534\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/10\/business-description.jpg\" alt=\"\" class=\"wp-image-28195\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/10\/business-description.jpg 950w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/10\/business-description-300x169.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/10\/business-description-768x432.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/10\/business-description-640x360.jpg 640w\" sizes=\"auto, (max-width: 950px) 100vw, 950px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Here are some tips on how to write a great life coaching business description<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Define the unique value you offer.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A unique value proposition is what makes your business different from other businesses. It&#8217;s the answer to &#8220;why buy from me?&#8221; If you&#8217;re starting a life coaching business, for example, it may be that you help people overcome their fears and insecurities or that you work with clients who have trouble connecting with others. The unique value proposition can also be as simple as offering life coaching at an affordable price.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 48%\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"500\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1.jpg\" alt=\"\" class=\"wp-image-25564 size-full\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1.jpg 800w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-300x188.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-768x480.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-640x400.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><em>(NOTE: If you want to learn how to start your own coaching business, then <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">check out this webinar<\/a><\/strong>, called <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;How to Start Your Coaching Business in 30 Days<\/a><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\">&#8220;<\/a><\/strong> \u00a0During the webinar, I\u2019ll cover how to get your first paid clients fast and make it feel natural for you. <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">Click HERE now<\/a><\/strong> to <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">attend the webinar<\/a><\/strong>.)<\/em><\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Differentiate yourself from your competitors.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your <strong>life coaching business description<\/strong> is your prospective client\u2019s first impression of you. It&#8217;s your chance to show them why they should choose you over other life coaches, so it&#8217;s essential to ensure it&#8217;s a good one!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here are some ways you can differentiate yourself from your competition:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Show that you have a unique approach. What makes your coaching different from others? Is it because of your experience, expertise, or personality? Maybe it has something to do with how you structure sessions or deliver your coaching program. Whatever the case, think about how this is reflected in your work and how it sets you apart from other coaches in the field.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Show that you have a remarkable personal growth and development perspective, and let potential clients know how they might benefit from seeing things through that lens. The best way for them to do this is by providing examples of specific situations where their perspectives benefit others.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Highlight your qualifications and experience.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The next step is to highlight your qualifications and experience. What makes you unique? How are you different from other life coaches out there?&nbsp; It will be beneficial for them to know your qualifications and experience as well as what kind of services and support they can expect from working with you.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>What qualifications do I have for being a good life coach for my clients?<\/li><li>What experience do I have as a qualified professional (in this field)?<\/li><li>What kind of coaching style does my business offer?<\/li><li>How does my background help me professionally in general, or specifically with regard to this industry\/field?<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">You should also describe what type of person would benefit most from working with you: \u201csuccessful executives looking for personal growth through goal-setting exercises\u201d or \u201cpeople who want more direction in their lives but don\u2019t know where to start.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tell potential clients what they can expect if they hire you.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Knowing what your clients can expect from working with you is essential. This will help them make an informed decision about whether or not they want to hire you and give them a clearer idea of what it would be like if they did. Here are some things to include in this section:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>What will they learn?<\/li><li>How long does it take for the results to kick in?<\/li><li>What kind of results can they expect?<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Conclusion<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We hope this article has given you some ideas on how to go about writing great life coaching business descriptions. Remember that it\u2019s not just about telling people what your company does but also why they should care. Your life coaching business description should be a clear and compelling way to let potential clients know that there is a need for your services and what they will get if they hire you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SPECIAL BONUS \u2014 <em>If you would like step-by-step blueprints for generating a massive income from high paying coaching clients, I invite you to claim your FREE ACCESS to the \u201c<\/em><script><\/script> <a data-leadbox-popup=\"WsDybRXPrKpJbe9UwCSeo3\" data-leadbox-domain=\"coachestrainingblog.lpages.co\" href=\"\"><em>Life Coach Salary Secrets<\/em><\/a><em>\u201d video toolkit.\u00a0 Go <\/em><script><\/script> <a data-leadbox-popup=\"WsDybRXPrKpJbe9UwCSeo3\" data-leadbox-domain=\"coachestrainingblog.lpages.co\" href=\"\"><em>HERE<\/em><\/a><em> to get it FREE<\/em>.<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-image is-style-rounded\"><figure class=\"alignleft size-full is-resized\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2020\/05\/jeannie-copy.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2020\/05\/jeannie-copy.jpg\" alt=\"jeannie cotter\" class=\"wp-image-27519\" width=\"151\" height=\"141\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2020\/05\/jeannie-copy.jpg 466w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2020\/05\/jeannie-copy-300x281.jpg 300w\" sizes=\"auto, (max-width: 151px) 100vw, 151px\" \/><\/a><\/figure><\/div>\n\n\n\n<p class=\"has-large-font-size wp-block-paragraph\"><strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/bio\/jeannie-cotter\/\">Jeannie Cotter<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Editor\/Writer, <strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/\">Coaches Training Blog community<\/a><\/strong><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-image is-style-rounded\"><figure class=\"alignleft size-full is-resized\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2020\/05\/jeannie-copy.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2020\/05\/jeannie-copy.jpg\" alt=\"jeannie cotter\" class=\"wp-image-27519\" width=\"151\" height=\"141\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2020\/05\/jeannie-copy.jpg 466w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2020\/05\/jeannie-copy-300x281.jpg 300w\" sizes=\"auto, (max-width: 151px) 100vw, 151px\" \/><\/a><\/figure><\/div>\n\n\n\n<p class=\"has-large-font-size wp-block-paragraph\"><strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/bio\/jeannie-cotter\/\">Jeannie Cotter<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Editor\/Writer, <strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/\">Coaches Training Blog community<\/a><\/strong><\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>One of the best ways to get clients for your coaching business is to write an effective, compelling life coaching business description. But what makes a great life coaching business description? A good coach knows how to be positive, inspiring, and engaging. They know how important it is for their clients to feel comfortable in [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":28195,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[2837,2223],"tags":[2836,1784],"class_list":["post-28192","post","type-post","status-publish","format-standard","has-post-thumbnail","category-life-coaching-business-description","category-what-is-life-coaching-2","tag-life-coaching-business-description","tag-what-is-life-coaching","entry"],"jetpack_featured_media_url":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/10\/business-description.jpg","_links":{"self":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/28192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/comments?post=28192"}],"version-history":[{"count":2,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/28192\/revisions"}],"predecessor-version":[{"id":28196,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/28192\/revisions\/28196"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/media\/28195"}],"wp:attachment":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/media?parent=28192"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/categories?post=28192"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/tags?post=28192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}