{"id":27678,"date":"2022-05-30T23:55:13","date_gmt":"2022-05-31T07:55:13","guid":{"rendered":"https:\/\/coachestrainingblog.com\/becomeacoach\/?p=27678"},"modified":"2022-06-18T12:40:07","modified_gmt":"2022-06-18T20:40:07","slug":"shallow-vs-deep-coaching","status":"publish","type":"post","link":"https:\/\/coachestrainingblog.com\/becomeacoach\/shallow-vs-deep-coaching\/","title":{"rendered":"Shallow VS. Deep Coaching"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">When you ask your client <strong><em>\u201cWhat do you want to work on in your session today?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What do they come up with?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026an <span style=\"text-decoration: underline;\">audacious and inspiring<\/span> goal or challenge?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026or a <span style=\"text-decoration: underline;\">boring, impotent \u201cnothing-burger\u201d<\/span>?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Most coaches eventually <span style=\"text-decoration: underline;\">run a few \u2018shallow\u2019 sessions<\/span>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Remember the movie <span style=\"text-decoration: underline;\">Shallow Hal<\/span>?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cHal\u201d was only interested in how people looked <span style=\"text-decoration: underline;\">on the surface<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It was limiting his love life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Luckily, along came a <span style=\"text-decoration: underline;\">\u2018deep coach\u2019,<\/span> Tony Robbins (<a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/bio\/jeffrey-t-sooey\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>my original mentor and employer<\/strong><\/a>)&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026who \u2018coached\u2019 him to <span style=\"text-decoration: underline;\">look past the surface<\/span> of a woman\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and <strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/deep-coaching-tutorial\/\" target=\"_blank\" rel=\"noreferrer noopener\">see something deeper<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That \u2018deep coaching\u2019 opened Hal to create connection and growth in his relationships\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026that would\u2019ve been <span style=\"text-decoration: underline;\">impossible<\/span> without that \u2018deeper view\u2019.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>Your job is to<span style=\"text-decoration: underline;\"> plunge beneath the surface<\/span> of that iceberg\u2026and <span style=\"text-decoration: underline;\">explore hidden depths<\/span> with them.<\/strong>&#8220;<\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>If your \u2018shallow Hal\u2019 clients only see the <span style=\"text-decoration: underline;\">\u2018shiny objects\u2019 around them<\/span>\u2026<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026they\u2019ll <span style=\"text-decoration: underline;\">miss out on the real \u2018juice\u2019<\/span> in their lives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The same goes for their coaching sessions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If <span style=\"text-decoration: underline;\">you only cater<\/span> to the \u2018shiny surface objects\u2019 your clients dangle in front of you\u2026<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/shiny-object.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/shiny-object-1024x576.jpg\" alt=\"Glittered box w\/ bright light\" class=\"wp-image-27679\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/shiny-object-1024x576.jpg 1024w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/shiny-object-300x169.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/shiny-object-768x432.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/shiny-object-1536x864.jpg 1536w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/shiny-object-640x360.jpg 640w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/shiny-object.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026your coaching sessions with them will be\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Forgettable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Inconsequential.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mediocre.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trivial.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2018Meh\u2019.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It reminds me of a coach who recently complained that her client <span style=\"text-decoration: underline;\">used her sessions for \u201corganizational support\u201d.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(like a human \u2018to do list\u2019)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I asked <strong><em>\u201cWhat\u2019s your coaching fee?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">She said <strong><em>\u201cI\u2019m only charging $80 \/ month.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I answered, <strong><em>\u201cShe \u2018s getting just about <span style=\"text-decoration: underline;\">what she\u2019s paying for<\/span>.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201c\u2018Minor help\u2019 isn\u2019t the greatest aspiration you have for coaching your clients, is it?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>If you <span style=\"text-decoration: underline;\">only do what your client asks for<\/span>\u2026<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2026you <span style=\"text-decoration: underline;\">become your client&#8217;s \u2018waterboy\u2019<\/span> (or \u2018watergirl\u2019?).<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Not very powerful.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Not very valuable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And not worth <span style=\"text-decoration: underline;\">a substantial coaching fee<\/span>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Go <span style=\"text-decoration: underline;\">deeper<\/span> with your clients.<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">They should get way more value than that.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Imagine your client is this iceberg:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/iceberg-logo.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"831\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/iceberg-logo-1024x831.jpg\" alt=\"Iceberg\" class=\"wp-image-27680\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/iceberg-logo-1024x831.jpg 1024w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/iceberg-logo-300x243.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/iceberg-logo-768x623.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/iceberg-logo-640x519.jpg 640w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/iceberg-logo.jpg 1314w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">And they will only show you their \u2018tip\u2019.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Your job is to<span style=\"text-decoration: underline;\"> plunge beneath the surface<\/span> of that iceberg\u2026<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2026and <span style=\"text-decoration: underline;\">explore hidden depths<\/span> with them.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What does that \u2018deeper value\u2019 REALLY look like?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Here\u2019s an example:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I just ran a coaching session with a consultant that felt a bit \u2018stuck\u2019.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">She said <strong><em>\u201cI keep getting sucked into consulting work I\u2019m not passionate about.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cI need <span style=\"text-decoration: underline;\">help clarifying the kind of work I WANT to do<\/span>\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026versus the \u2018low hanging fruit\u2019 gigs that I don\u2019t enjoy.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At first, I dutifully asked her what those areas were\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and she quickly proceeded to list them for me.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">Job done<\/span>, right?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">She clarified her passion zones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I delivered <span style=\"text-decoration: underline;\">everything she had asked for<\/span> in the coaching session.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And, I <span style=\"text-decoration: underline;\">gave the client what she wanted<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The <span style=\"text-decoration: underline;\">problem<\/span>?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The \u2018coaching\u2019 <span style=\"text-decoration: underline;\">wasn\u2019t very valuable<\/span> so far\u2026<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">I only asked her <span style=\"text-decoration: underline;\">ONE question<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026the <span style=\"text-decoration: underline;\">answer<\/span> to which she <span style=\"text-decoration: underline;\">could\u2019ve come up with BY HERSELF<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026in <span style=\"text-decoration: underline;\">five minutes<\/span>!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This wasn\u2019t valuable enough for my standard of coaching.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, I continued\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cYou gave me your answers <span style=\"text-decoration: underline;\">so fast<\/span>.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cIt\u2019s obvious <span style=\"text-decoration: underline;\">you already knew<\/span> your \u2018passion zones\u2019.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em><span style=\"text-decoration: underline;\">\u201cWhy haven\u2019t you already taken the time<\/span> for yourself to write down those six passion zones?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cWhy did it take a coaching session with ME\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026for you to make that simple list?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">She said &#8211; <strong><em>\u201cI never bothered, because it seemed like <span style=\"text-decoration: underline;\">it would\u2019ve been a waste of time<\/span>.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201cWhy?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HER: <strong><em>\u201cBecause I couldn\u2019t stop myself from taking all the wrong jobs in the past.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201cWhy did you take the \u2018wrong jobs\u2019?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HER: <strong><em>\u201cI guess I just didn\u2019t say \u2018no\u2019.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201cWhy not?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HER: <strong><em>\u201cI wasn\u2019t very active in <span style=\"text-decoration: underline;\">pursuing what I really wanted<\/span>.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201c<span style=\"text-decoration: underline;\">Is there anything that would stop<\/span> you from pursuing what you really want NOW?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HER: <strong><em>\u201cFinances.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201cSo, <span style=\"text-decoration: underline;\">what\u2019s REALLY stopping you<\/span> from this perfect career\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026is the<span style=\"text-decoration: underline;\"> money<\/span>??\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HER: <strong><em>\u201cI really don\u2019t know.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201cYou already knew what you love doing\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026because you were able to come up with those passion zones in 30 seconds.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cIt sounds like <span style=\"text-decoration: underline;\">you never drew \u2018a line in the sand\u2019<\/span> for those passion zones, did you?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HER: <strong><em>\u201cThat\u2019s true. But it feels weird saying \u201cno\u201d to a well-paying gig.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201cWhat do you mean \u2018it feels weird\u2019?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HER: <strong><em>\u201cIt feels weird\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026not doing the easy thing\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026for good money.\u201d<\/em><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>We were starting to dive beneath the surface of her \u2018iceberg\u2019.<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 48%\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"500\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1.jpg\" alt=\"\" class=\"wp-image-25564 size-full\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1.jpg 800w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-300x188.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-768x480.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2021\/01\/Resources-Start-Coaching-In-30-Days-2-1-640x400.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><em>(NOTE: If you want to learn how to start your own coaching business, then <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">check out this webinar<\/a><\/strong>, called <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;How to Start Your Coaching Business in 30 Days<\/a><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\">&#8220;<\/a><\/strong> \u00a0During the webinar, I\u2019ll cover how to get your first paid clients fast and make it feel natural for you. <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">Click HERE now<\/a><\/strong> to <strong><a href=\"https:\/\/quickstartcoachingcode.com\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\">attend the webinar<\/a><\/strong>.)<\/em><\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">It took <span style=\"text-decoration: underline;\">NINE penetrating questions<\/span> to get to the \u2018gut\u2019 of what was going on.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Those <span style=\"text-decoration: underline;\">questions<\/span> helped us <span style=\"text-decoration: underline;\">explore<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026what would make the coaching session <span style=\"text-decoration: underline;\">WAY more valuable<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And, ultimately, <span style=\"text-decoration: underline;\">out of all that probing<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026I discovered what was <span style=\"text-decoration: underline;\">missing for her<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So I shared it\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201cDon\u2019t you already know that living a life doing easy work that you hate\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026is NOT what you\u2019re up for?\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HER: <strong><em>\u201cYeah, I know that\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026in my heart.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ME: <strong><em>\u201cThen you know it.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cAnd NOW all you\u2019ve got to do is TELL THE REST OF YOU.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cBecause your heart IS you.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cThere are other parts of you <span style=\"text-decoration: underline;\">that could argue against it<\/span>.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cYour \u2018head\u2019.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cYour \u2018fear\u2019.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cBut you\u2019ve got to make sure\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026your heart WINS.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cYou\u2019ve got to tell your \u2018lizard brain\u2019 that <span style=\"text-decoration: underline;\">your spirit is just as important as finances<\/span>.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cYou\u2019ve got to tell your logical brain that <span style=\"text-decoration: underline;\">it\u2019s not \u2018weird\u2019 to pursue what you love<\/span>.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u201cAnd, once all those parts of you are <span style=\"text-decoration: underline;\">aligned with this direction<\/span>\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026you\u2019ll <span style=\"text-decoration: underline;\">draw a line in the sand<\/span>\u2026<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2026and you won\u2019t <span style=\"text-decoration: underline;\">sell out on yourself ever again<\/span>.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Can you see <span style=\"text-decoration: underline;\">why I didn&#8217;t just stop coaching once I gave her what she asked for<\/span>?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Isn\u2019t the upside of <span style=\"text-decoration: underline;\">digging deeper<\/span>\u2026 obvious?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I kept pushing\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026because catering ONLY to what your client asks for\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026isn\u2019t what coaching is about.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>I kept pushing\u2026because catering ONLY to what your client asks for\u2026isn\u2019t what coaching is about.&#8221;<\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>I\u2019m NOT my client\u2019s \u2018waterboy\u2019.<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">And, as a coaching professional, I want to be worth my fee.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The <span style=\"text-decoration: underline;\">questions<\/span> I asked\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The <span style=\"text-decoration: underline;\">coaching<\/span> I gave\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026was <span style=\"text-decoration: underline;\">way more valuable<\/span> than just getting a few obvious answers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>That\u2019s what coaching is <span style=\"text-decoration: underline;\">really<\/span> there for\u2026<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2026<span style=\"text-decoration: underline;\">finding the true, deeper, invisible value<\/span> that your client would NEVER find <span style=\"text-decoration: underline;\">on their own<\/span>:<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>That\u2019s what coaching is <span style=\"text-decoration: underline;\">really<\/span> there for\u2026<span style=\"text-decoration: underline;\">finding the true, deeper, invisible value<\/span> that your client would NEVER find <span style=\"text-decoration: underline;\">on their own<\/span><\/strong>&#8220;<\/p><\/blockquote>\n\n\n\n<ul class=\"wp-block-list\"><li>What\u2019s really <span style=\"text-decoration: underline;\">important<\/span> to your client?<\/li><li>What\u2019s really <span style=\"text-decoration: underline;\">stopping<\/span> your client?<\/li><li>What\u2019s <span style=\"text-decoration: underline;\">really going on<\/span> for your client?<\/li><li>What\u2019s this <span style=\"text-decoration: underline;\">conversation about<\/span> for your client?<\/li><li><span style=\"text-decoration: underline;\">Who<\/span> is your client\u2026 really?<\/li><li>What\u2019s your client <span style=\"text-decoration: underline;\">missing<\/span>?<\/li><li>Where\u2019s your <span style=\"text-decoration: underline;\">client\u2019s blind spot<\/span>?<\/li><li>What is your client <span style=\"text-decoration: underline;\">hiding<\/span>?<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026and then\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What is your client <span style=\"text-decoration: underline;\">going to do about it<\/span>?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">How many of those questions<\/span> can you <span style=\"text-decoration: underline;\">answer<\/span> about your client?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How many of those spaces have you <span style=\"text-decoration: underline;\">explored<\/span> with your client?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"text-decoration: underline;\">Your client needs YOU<\/span> for <span style=\"text-decoration: underline;\">that<\/span> kind of value.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why would coaching clients never find that value on their own?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Because most clients <span style=\"text-decoration: underline;\">get stuck on surface questions<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They get stuck at the surface because they <span style=\"text-decoration: underline;\">aren\u2019t employing the courage or fortitude<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026to answer the <span style=\"text-decoration: underline;\">deeper questions<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And some clients don\u2019t even know any deeper questions to ask!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, \u2018epic clients\u2019 WILL bring up very powerful spaces, questions, and explorations from the get-go.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>But do you expect to ONLY attract those clients?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The clients that mostly <span style=\"text-decoration: underline;\">ask for surface level \u2018help\u2019<\/span>&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The clients that <span style=\"text-decoration: underline;\">focus on petty issues<\/span> they should have resolved by themselves\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Clients like that\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026are a <span style=\"text-decoration: underline;\">dime a dozen<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You will probably find at least a few of those clients in your coaching practice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>In fact, many new coaches attract ONLY those \u2018shallow\u2019 clients\u2026<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026not the \u201cdeep thinkers\u201d most coaches are inspired to work with.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>Maybe you already go deep with your clients.<\/strong><\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Maybe you always push past the \u2018presented problem\u2019 to see something deeper\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026something <span style=\"text-decoration: underline;\">profound<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026something <span style=\"text-decoration: underline;\">precious<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026something <span style=\"text-decoration: underline;\">rare<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But if NOT\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s time to take responsibility for more than just \u2018carrying your clients&#8217; water\u2019.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s time to take responsibility for <span style=\"text-decoration: underline;\">going deep with your client<\/span>\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026whether or not your client does it by default.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Don\u2019t beat yourself up for \u2018not going deep\u2019.<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">S<span style=\"text-decoration: underline;\">erving your coaching client<\/span>, even on the surface level, is truly <span style=\"text-decoration: underline;\">admirable<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I hope you\u2019re already <span style=\"text-decoration: underline;\">proud of stepping up and making a difference<\/span> at WHATEVER LEVEL you have so far.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now, take your coaching <span style=\"text-decoration: underline;\">deeper<\/span>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>It\u2019s <span style=\"text-decoration: underline;\">not<\/span> your client&#8217;s job to <span style=\"text-decoration: underline;\">deepen the conversation<\/span>.<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s <span style=\"text-decoration: underline;\">yours<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s what your client is counting on you for.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead of <a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/why-is-your-client-uncoachable\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>arguing that your client is uncoachable<\/strong><\/a> (like a lot of coaches do)&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026or not \u2018ready for coaching\u2019 (the typical excuse of a lazy coach)&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">GET TO WORK.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">THE DEEP COACHING WORK<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prepare <span style=\"text-decoration: underline;\">deeper questions<\/span>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Plan to <span style=\"text-decoration: underline;\">explore deeper spaces<\/span> with your client.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s where <span style=\"text-decoration: underline;\">all the value is<\/span> in your coaching.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jeffrey \u201cAlways go Deeper\u201d Sooey<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">P.S. The <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/deep-coaching-tutorial\/\" target=\"_blank\">second part of this discussion of deep coaching<\/a><\/strong> covers a <strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/deep-coaching-tutorial\/\" target=\"_blank\" rel=\"noreferrer noopener\">full tutorial on how to approach deep coaching<\/a><\/strong>.  Go <strong><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/deep-coaching-tutorial\/\" target=\"_blank\" rel=\"noreferrer noopener\">HERE<\/a><\/strong> to read it.<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>When you ask your client \u201cWhat do you want to work on in your session today?\u201d What do they come up with? \u2026an audacious and inspiring goal or challenge? \u2026or a boring, impotent \u201cnothing-burger\u201d? Most coaches eventually run a few \u2018shallow\u2019 sessions. Remember the movie Shallow Hal? \u201cHal\u201d was only interested in how people looked [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27680,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[8,2089],"tags":[822,2088],"class_list":["post-27678","post","type-post","status-publish","format-standard","has-post-thumbnail","category-become-a-life-coach","category-how-to-become-a-successful-life-coach","tag-become-a-life-coach","tag-how-to-become-a-successful-life-coach","entry"],"jetpack_featured_media_url":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/05\/iceberg-logo.jpg","_links":{"self":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/27678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/comments?post=27678"}],"version-history":[{"count":5,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/27678\/revisions"}],"predecessor-version":[{"id":27832,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/27678\/revisions\/27832"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/media\/27680"}],"wp:attachment":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/media?parent=27678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/categories?post=27678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/tags?post=27678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}