{"id":27447,"date":"2022-04-14T20:03:43","date_gmt":"2022-04-15T04:03:43","guid":{"rendered":"https:\/\/coachestrainingblog.com\/becomeacoach\/?p=27447"},"modified":"2022-04-14T20:03:45","modified_gmt":"2022-04-15T04:03:45","slug":"starting-a-life-coaching-business-from-scratch","status":"publish","type":"post","link":"https:\/\/coachestrainingblog.com\/becomeacoach\/starting-a-life-coaching-business-from-scratch\/","title":{"rendered":"Starting a Life Coaching Business from Scratch"},"content":{"rendered":"\n

Starting a life coaching business<\/strong><\/a> can be difficult if you have no idea where to begin? You\u2019re not alone\u2014there are thousands of people who dream of starting their own successful business every day and getting started can be daunting. Here\u2019s how to get going.<\/p>\n\n\n\n

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Have an Understanding of Life Coaching<\/h3>\n\n\n\n

To be successful in your life coaching practice, you should have a solid understanding of what makes for effective life coaching. When you\u2019re just starting out, it can be hard to determine what issues people have and what makes for an effective solution, but you should always take time to learn about common problems that people face and which solutions are most helpful in solving them. <\/p>\n\n\n\n

Your clients will appreciate your empathy when they come to you with complex problems and difficult backgrounds. They may also prefer certain types of problem-solving over others (for example, goal setting might not be enough to solve someone\u2019s issue). When you have some initial experience as a life coach under your belt, focus on determining how your strengths align with specific needs.<\/p>\n\n\n\n

\"How<\/a><\/figure>
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(NOTE: If you\u2019ve been waiting to start your coaching business, or were wondering if you can do it profitably, then you need to watch this video<\/a><\/strong>. In the video, I\u2019ll explain how to How to Build a Profitable Coaching Business in 30 Days<\/a><\/strong>. Click HERE now<\/a><\/strong> to watch the video<\/a><\/strong>.)<\/em><\/p>\n<\/div><\/div>\n\n\n\n

Do Your Research<\/h3>\n\n\n\n

Start by researching your market and competitors; if no one else is offering what you have in mind, then it might be time to move on. You should also consider who your audience is going to be\u2014what their problems are, how they think and act, etc.\u2014and conduct research on them. This will help you create products or services that people want. <\/p>\n\n\n\n

The life coaching industry has grown significantly over recent years, and there\u2019s room for everyone with different niches of focus. Therefore, research other practitioners within your niche\/market, look at what kinds of programs and courses they offer, study their websites (or work with someone who can design one for you) and keep an eye out for any common elements so that yours can be similar but unique enough to set yourself apart. To really stand out within an increasingly competitive marketplace, you need your own USP (unique selling point). A catchy tagline may do just fine!<\/p>\n\n\n\n

Create a Brand Image<\/h3>\n\n\n\n

Before you even launch your life coaching practice, make sure you have an image in mind. A brand is simply how others see you, and it\u2019s crucial that you think about what will make you stand out. <\/p>\n\n\n\n

Can your clients look at your name and picture and immediately know who they\u2019re working with? Do potential clients get excited when they hear what type of services you offer? How can they tell just by looking at your logo or website? <\/p>\n\n\n\n

If you\u2019re just starting out, all these things may seem trivial, but over time customers are more likely to work with someone whose values are congruent with their own (for example, if you provide guidance on emotional eating for female entrepreneurs hoping to lose weight before an important meeting). It might take some research and consultation with friends\u2014or maybe even hiring a professional branding company\u2014but taking time to choose the right images for yourself helps set you up for success.<\/p>\n\n\n\n

Hone your Message<\/h3>\n\n\n\n

Starting a life coaching business<\/span> is no easy feat. It takes hard work, patience, and persistence. Your brand message\u2014the one you convey via your website, social media channels, videos, and other online content\u2014will be key in attracting new clients.\u00a0<\/p>\n\n\n\n

That said, it will take some time for you to hone it so that it fits your personality and style; creating a compelling yet authentic story will help attract potential clients like moths to a flame. <\/p>\n\n\n\n

Start by writing about how you want your business to look. What kind of life do you want to create? What values do you want to cultivate? How would you describe yourself as a coach? These types of questions will allow clarity around why people should choose to work with you over another coach in your space. Include these elements when writing about why someone should become a client of yours!<\/p>\n\n\n\n

Set Up Your Website<\/h3>\n\n\n\n

Setting up your website is one of those important things that people tend to put off because they don\u2019t know where to begin. Start by using website builders like Wix, which allow you to set up a functional and appealing site without much experience or expense. The cost of these types of services is often under $10 per month, which means you can get your site live and worry about SEO optimization later.<\/p>\n\n\n\n

Find Clients<\/h3>\n\n\n\n

Once you\u2019ve got your website up and running, it\u2019s time to find clients. Obviously, one way of doing so is through client referrals\u2014if someone comes to you by way of a trusted source, it\u2019s more likely that he or she will choose to hire you. <\/p>\n\n\n\n

Another smart move is creating a Portfolio Page on your site where potential clients can see examples of past work. This helps secure their trust in hiring you for future projects. You can also search for leads on social media sites like LinkedIn, Facebook, or Twitter. <\/p>\n\n\n\n

Create a profile there that clearly explains what services you offer, then look at profiles of people who might be interested in hiring you (you can do so using keywords) and reach out to them directly. Don\u2019t be afraid to get creative with how you land new clients; take whatever opportunities present themselves as long as they don\u2019t compromise your integrity!<\/p>\n\n\n\n

Make Sure You Keep Good Records<\/h3>\n\n\n\n

If you don\u2019t keep good records, you can\u2019t prove what income you generate, what expenses are allowed, and what expenses are excessive. And if your records aren\u2019t good enough for an auditor, they aren\u2019t good enough for you. <\/p>\n\n\n\n

So, make sure that every cent of income and expense is recorded in your books accurately and honestly. Hire someone if necessary\u2014your CPA or bookkeeper is worth every penny spent on their services! Always report accurate numbers and no one will question how successful you are as a coach.<\/p>\n\n\n\n

By keeping track of money coming into your business, you won\u2019t miss any income opportunities like offers to give lectures or workshops at community colleges, universities, or even high schools (they all want speakers now!). By keeping track of money going out, you\u2019ll be able to see what your real profit margin is before tax time comes around.<\/p>\n\n\n\n

Keep Learning<\/h3>\n\n\n\n

Life coaching isn\u2019t just about helping people deal with issues, challenges, and problems; it\u2019s also about helping individuals realize their full potential. As such, you need more than just experience\u2014you need to continue learning every day. <\/p>\n\n\n\n

Attending workshops, reading industry books, and continuing education courses are all great ways to enhance your professional skillset and network with other like-minded professionals. In addition, get involved in community projects that align with your passion or target market. <\/p>\n\n\n\n

For example, if you want to work with adolescents who feel they don\u2019t fit in at school and\/or home, volunteer at an after-school program where teens can feel safe expressing themselves freely. This is also a wonderful opportunity for self-reflection\u2014do you have what it takes to inspire someone else? Are there any aspects of your personality or character that may be holding back your career?<\/p>\n\n\n\n

Final Remarks about Starting a Life Coaching Business<\/h3>\n\n\n\n

If you want to start a life coaching business, ask yourself three important questions. Before asking these questions, please remember that whether or not your life coach business is successful does not depend on how much money it brings in (although of course, that\u2019s what most people seem to think). It doesn\u2019t depend on whether or not you get clients quickly. What really matters is if your clients experience results. <\/p>\n\n\n\n

So, ask yourself: Do I have something unique and valuable enough to offer my clients? Am I 100% clear about what kind of client\/coaching relationship do I want with them? Am I willing to do whatever it takes to make sure they succeed with their goals? Only when you have answered yes to those questions can you move forward with confidence in your new business. Good luck!<\/p>\n\n\n\n

Would you like an endless stream of new coaching clients? Simply <\/em><\/strong>click the image to the right<\/em><\/strong><\/a> and email and I\u2019ll send you free videos with step-by-step blueprints for generating a massive income from high paying coaching clients.<\/em><\/strong><\/p>\n\n\n\n

Jeannie Cotter<\/strong><\/a>
Editor\/Writer
Writer, Coaches Training Blog community<\/p>\n","protected":false},"excerpt":{"rendered":"

Starting a life coaching business can be difficult if you have no idea where to begin? You\u2019re not alone\u2014there are thousands of people who dream of starting their own successful business every day and getting started can be daunting. Here\u2019s how to get going. Have an Understanding of Life Coaching To be successful in your […]<\/p>\n","protected":false},"author":26,"featured_media":27450,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[8,1099],"tags":[822,1100],"class_list":["post-27447","post","type-post","status-publish","format-standard","has-post-thumbnail","category-become-a-life-coach","category-starting-a-life-coaching-business","tag-become-a-life-coach","tag-starting-a-life-coaching-business","entry"],"jetpack_featured_media_url":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2022\/04\/lcb.jpg","_links":{"self":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/27447","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/comments?post=27447"}],"version-history":[{"count":2,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/27447\/revisions"}],"predecessor-version":[{"id":27451,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/27447\/revisions\/27451"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/media\/27450"}],"wp:attachment":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/media?parent=27447"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/categories?post=27447"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/tags?post=27447"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}