{"id":23712,"date":"2019-11-11T05:04:12","date_gmt":"2019-11-11T13:04:12","guid":{"rendered":"https:\/\/coachestrainingblog.com\/becomeacoach\/?p=23712"},"modified":"2019-11-11T05:04:12","modified_gmt":"2019-11-11T13:04:12","slug":"how-to-get-life-coaching-clients-through-your-website","status":"publish","type":"post","link":"https:\/\/coachestrainingblog.com\/becomeacoach\/how-to-get-life-coaching-clients-through-your-website\/","title":{"rendered":"How to Get Life Coaching Clients Through Your Website"},"content":{"rendered":"<p>The Internet is often one of the best ways to promote a business, but as a life coach, how do you <a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/life-success-coaching-getting-your-clients-to-make-better-choices\/\"><strong>g<\/strong>et life coaching clients<\/a> online? With the many ways to advertise online, it is easy to sometimes be in a rush to just get something out somewhere.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-23719\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/Website.jpg\" alt=\"How to Get Life Coaching Clients Through Your Website\" width=\"940\" height=\"788\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/Website.jpg 940w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/Website-300x251.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/Website-768x644.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/Website-640x537.jpg 640w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/p>\n<p>But no matter where you plan to advertise your coaching business, there are several basic fundamentals that can help you create advertisements that are effective in getting life coaching clients.<\/p>\n<h3>How to Get Life Coaching Clients<\/h3>\n<p>Here are some tips and ideas that you can use to promote your coaching practice online and get more clients:<\/p>\n<p style=\"padding-left: 40px;\"><strong>1. Write your website copy in terms of what your prospects can relate to<\/strong><\/p>\n<p>Prospective clients all have their desires, pains and troubles. Their pains and troubles might include not having enough time in a day, trouble with their spouse, or not making enough money. Some examples of their desires include having lots of income, having peace of mind and having a happier life.<\/p>\n<p>So, when you are writing about your coaching services, be sure to start with things your prospect already knows about, such as their pains and their desires.<\/p>\n<p>Additionally, case studies and testimonials of other clients you have helped would further your prospect\u2019s understanding of what you do. These examples are most effective if they are written or illustrated in terms of initial problems and end results.<\/p>\n<p>By explaining what you do in terms of what your prospects know directly, you better communicate what you do. When they clearly see what they can get from working with you, they are more excited and interested in working with you.<\/p>\n<p style=\"padding-left: 40px;\"><strong>2. Make your unique selling position (USP) clear and provoking<\/strong><\/p>\n<p>As a coach, you need to find out what makes your business different from that of your competitors. From there, you can develop a marketing strategy based on the strengths or even weaknesses of those differences. Identify your strengths, weaknesses, opportunities and threats (SWOTs) and develop your strategy from those factors.<\/p>\n<p>Having a USP is extremely important as it sets you apart from your competitors. Your USP is what gets you into the minds and eventually the wallets of your prospects.<\/p>\n<div class=\"layout flex flex--12\" data-guid=\"1f9af563-f291-799d-2303-0118c1bd75c4\">\n<div class=\"column flex__item--md-12 flex__item--xs-12 css-1b5csnr\" data-guid=\"42620bd7-0269-140c-8803-dfaa5ec83437\">\n<div class=\"inner-column css-efs6e5\">\n<div class=\"row flex flex--12 css-1v1axsl\">\n<div class=\"composite flex__item--md-12 flex__item--xs-12 css-8x0d4x\">\n<div class=\"inner-composite flex flex--12\">\n<div class=\"widget-column flex__item--md-12 flex__item--xs-12\">\n<div class=\"widget-row flex flex--12\">\n<div class=\"flex__item--md-12 flex__item--xs-12\"><em>(NOTE: If you want to learn how to get your first paid clients in the next 28 days, then check out\u00a0<a href=\"https:\/\/wellpaidcoach.com\/webinar-signup\"><strong>the \u201cWell Paid Coach\u201d webinar<\/strong><\/a>. \u00a0During the webinar, I\u2019ll cover the 6 myths that stop new coaches from making money coaching.\u00a0<a href=\"https:\/\/wellpaidcoach.com\/webinar-signup\"><strong>Click HERE now to attend the webinar<\/strong><\/a>.)<\/em><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/wellpaidcoach.com\/webinar-signup\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-23722\" src=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/SYNERGY-WEBINAR-1.jpg\" alt=\"How to Make Money Coaching WEBINAR\" width=\"800\" height=\"500\" srcset=\"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/SYNERGY-WEBINAR-1.jpg 800w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/SYNERGY-WEBINAR-1-300x188.jpg 300w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/SYNERGY-WEBINAR-1-768x480.jpg 768w, https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/SYNERGY-WEBINAR-1-640x400.jpg 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p style=\"padding-left: 40px;\"><strong>3. Give away free information<\/strong><\/p>\n<ul>\n<li>Write a report that is helpful to your target prospects. Choose a topic that is related to their problems or situations. Then make the report available on your website for download.<\/li>\n<li>This strategy provides a lot of value. Everyone likes free helpful stuff, so chances are, they will take action to get it.<\/li>\n<li>Once created, giving the report out takes almost no time to do.<\/li>\n<li>It tells the prospect that they are getting something of value for free, thus making you a good choice for helping them.<\/li>\n<li>Sending people to your website is a great way to build trust and relationships with prospects.<\/li>\n<li>People can share this report with other people, increasing your visibility.<\/li>\n<\/ul>\n<p style=\"padding-left: 40px;\"><strong>4. Give away a free online assessment<\/strong><\/p>\n<p>Create a series of questions on your website. Then invite your website visitor to answer them in return for a score and an interpretation of that score. This gives them helpful information about themselves and a sample of the type of coaching you offer.<\/p>\n<p>You can also determine which prospects have stronger needs based on their responses. With that information, you will be able to target your sales efforts towards them and increase your closing rate.<\/p>\n<p>This method has a lot of value similar to the report idea. It doesn\u2019t take a lot of time or money to implement, it is automated, it gives value, and it can be referred to others.<\/p>\n<p style=\"padding-left: 40px;\"><strong>5. Use your website to zoom in to your local clients<\/strong><\/p>\n<p>The Internet is fast becoming the tool consumers use to search for a solution to their needs. If they\u2019re looking for a chiropractor for example, they don\u2019t use the Yellow Pages anymore to get information on one. Or if they need to find the nearest business coach, they just have to log on to Google and type \u201cbusiness coach California\u201d for example, and they will be able to zoom in on a local business coach.<\/p>\n<p>The key is to have the right keywords in your web copy so your target audience can easily search your website on the Internet.<\/p>\n<p><strong>To Sum it all Up\u2026<\/strong><\/p>\n<p>Your website is not only a tool to <span style=\"text-decoration: underline;\">get life coaching clients<\/span> but also for educating your prospects. You will build trust and grow the relationship until they eventually become your paying clients.<\/p>\n<p><span style=\"font-weight: 400;\">SPECIAL BONUS<\/span><span style=\"font-weight: 400;\"> \u2014 <\/span><i><span style=\"font-weight: 400;\">If you would like step-by-step blueprints for generating a massive income from high paying coaching clients, I invite you to claim your <\/span><\/i><i><span style=\"font-weight: 400;\">FREE ACCESS<\/span><\/i><i><span style=\"font-weight: 400;\"> to the \u201c<\/span><\/i><script src=\"https:\/\/embed.lpcontent.net\/leadboxes\/current\/embed.js\" async defer><\/script> <a href=\"\" data-leadbox-popup=\"WsDybRXPrKpJbe9UwCSeo3\" data-leadbox-domain=\"coachestrainingblog.lpages.co\"><i><span style=\"font-weight: 400;\">Life Coach Salary Secrets<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">\u201d video toolkit.\u00a0 Go <\/span><\/i><script src=\"https:\/\/embed.lpcontent.net\/leadboxes\/current\/embed.js\" async defer><\/script> <a href=\"\" data-leadbox-popup=\"WsDybRXPrKpJbe9UwCSeo3\" data-leadbox-domain=\"coachestrainingblog.lpages.co\"><i><span style=\"font-weight: 400;\">HERE<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> to get it <\/span><\/i><i><span style=\"font-weight: 400;\">FREE<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><a href=\"https:\/\/coachestrainingblog.com\/becomeacoach\/bio\/jeannie-cotter\/\"><strong>Jeannie Cotter<\/strong><\/a><br \/>\nEditor\/Writer<br \/>\nWriter, Coaches Training Blog community<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Internet is often one of the best ways to promote a business, but as a life coach, how do you get life coaching clients online? With the many ways to advertise online, it is easy to sometimes be in a rush to just get something out somewhere. But no matter where you plan to [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":23719,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[2205,2063],"tags":[2204,947],"class_list":["post-23712","post","type-post","status-publish","format-standard","has-post-thumbnail","category-get-life-coaching-clients","category-how-to-get-coaching-clients-2","tag-get-life-coaching-clients","tag-how-to-get-coaching-clients","entry"],"jetpack_featured_media_url":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-content\/uploads\/2019\/11\/Website.jpg","_links":{"self":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/23712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/comments?post=23712"}],"version-history":[{"count":5,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/23712\/revisions"}],"predecessor-version":[{"id":23720,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/posts\/23712\/revisions\/23720"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/media\/23719"}],"wp:attachment":[{"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/media?parent=23712"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/categories?post=23712"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coachestrainingblog.com\/becomeacoach\/wp-json\/wp\/v2\/tags?post=23712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}