{"id":23383,"date":"2019-09-12T11:04:59","date_gmt":"2019-09-12T19:04:59","guid":{"rendered":"https:\/\/coachestrainingblog.com\/becomeacoach\/?p=23383"},"modified":"2019-09-12T11:04:59","modified_gmt":"2019-09-12T19:04:59","slug":"c-o-a-c-h-how-to-start-your-coaching-practice","status":"publish","type":"post","link":"https:\/\/coachestrainingblog.com\/becomeacoach\/c-o-a-c-h-how-to-start-your-coaching-practice\/","title":{"rendered":"C.O.A.C.H! How to Start Your Coaching Practice"},"content":{"rendered":"

Starting your own highly profitable coaching business does not need to be complicated and here is an easy guide on how to start your coaching practice<\/a><\/strong>.<\/p>\n

\"C.O.A.C.H!<\/p>\n

There are probably numerous tips on how to start a coaching practice but we can narrow down the process into 5 simple steps. I\u2019ve used the acronym \u201cC.O.A.C.H\u201d to label each of these steps…
\nC \u2013 CHOOSE a market
\nO \u2013 ORGANIZE your curriculum
\nA \u2013 ARRANGE the sales process
\nC \u2013 CREATE a communication medium
\nH \u2013 HIT your promotion<\/p>\n

How to Start Your Coaching Practice Using the C.O.A.C.H Method<\/h3>\n

Okay, now let us run through the C.O.A.C.H method very quickly and briefly.
\nStep 1: C \u2013 CHOOSE a market<\/strong>
\nIt all begins with choosing a market. Like any business endeavor, you need to determine your target audience and know who you want to reach. It all begins here.
\nThere are many profitable markets. Just a few of them include\u2026
\n\u2022 Health\/fitness
\n\u2022 Dating and relationships
\n\u2022 Parenting
\n\u2022 Self-help\/self-growth
\n\u2022 Business
\nThe list could go on and on. If your favorite bookstore has an entire section devoted to it, chances are it\u2019s a profitable market.
\nIt is probably best if you target a market that is profitable, and of personal interest to you, preferably one in which you have existing experience or knowledge.<\/p>\n

Step 2: O \u2013 ORGANIZE your curriculum<\/strong>
\nNext, you need to decide what it is that you are going to offer as the basis of your curriculum.
\nBefore you devise a curriculum, you\u2019ll need to determine the scope of your expertise. From what topics will you create your coaching curriculum?
\nIf you plan to utilize an existing curriculum for your coaching curriculum, then you\u2019ll need to determine what existing content you\u2019ll share (and seek approval if it is licensed content).
\nOn the other hand, if you plan to come up with your own coaching curriculum, then you\u2019ll need to create a series of lessons \u2026 at least the first one to get started. Choose a topic of interest to your market and begin outlining a set of lessons based on that topic.
\nOnce you have this in place\u2026<\/p>\n

Step 3: A \u2013 ARRANGE the sales process<\/strong>
\nThere are three things you\u2019ll need in place as far as automating the order process\u2026
\n1) The sales letter<\/strong> – You will first need to craft a sales letter describing the specifics of your coaching program and the benefits to those who join it.
\n2) The order processing<\/strong> – You will also need someone to process your orders for you. Some options are Paypal.com and 2Checkout.com.
\n3) The fulfillment<\/strong> – You will need a fulfillment page in place where the customer will be taken to upon completing their order. This page should describe how the coaching will take place and provide any instructions for the client to complete.
\nThis brings us to an all-important aspect of your coaching program\u2026<\/p>\n

Step 4: C \u2013 CREATE a communication medium<\/strong>
\nHow will you communicate with your clients during the coaching program?
\nThere are two ways to ease communication with your prospects or clients as they interact with you\u2026
\n1) Communicate via email<\/strong> – One option is to simply have your clients submit their questions to you via email. You\u2019d then reply to their questions as a return email. And everybody goes home happy. There\u2019s only one problem. Email isn\u2019t always 100% reliable. At times there will be some minor issues when using email, but you can always work around them by using a reliable email service provider that will ensure your messages get read and are not bounced back.
\n2) Communicate via a members-only website<\/strong> – A better option is to use a members-only website. This method will allow you to interact with students one-on-one in their own private back office. Each student has a username and password to enter the secure zone where they communicate with you behind closed doors. There are no email delivery problems because no email is involved. And there are many other features that you can use (forums, uploads, live chat, etc.).
\nSo, decide upon how you want to communicate with your clients during the coaching period. Then, it\u2019s time to launch!<\/p>\n

Step 5: H \u2013 HIT your promotion<\/strong>
\nOnce you have everything in place, it\u2019s simple a matter of getting the word out about your new coaching practice.
\n\u2022 Contact your personal network of subscribers, partners, friends, family and customers.
\n\u2022 Purchase pay-per-click ads, ezine ads, banner ads and other paid advertising.
\n\u2022 Look for joint venture partners and affiliates to promote your coaching for a commission.
\n\u2022 Start a blog and create free giveaways to attract new clients.
\n\u2022 Insert notifications into your existing assets: notices at your website, in your resource boxes, in your signature file, in your autoresponder sequences, etc.<\/p>\n

So there you have it. A simple but practical guide on how to start your coaching practice<\/span>.<\/p>\n

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