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What is Online Coaching? Good Question!

December 17, 2011 By Dave Iuppa 1 Comment

Rather than being cute about what online coaching is, let’s just look at a few ways that a coach can generate business and deliver services over the internet. To make this most useful, I am going to be pretty broad in my definition of the internet.

Finding Clients Online

The idea is actually to be “findable” online. To do this you need to create a presence online and use key words and pay per click advertising, so when people are looking for the solution to their problem, you pop-up. Notice it isn’t your charm or good looks or even your amazing technical skills that they are looking for. No. They are looking for the solution to a problem that they have, that they know they have, and that they want solved that counts. So you need to have a website, simple or complex, that they can find that leads them first to the conclusion that you have the solution to their most pressing problem.

Using the Internet to Deliver Online Coaching Services

There are two parts to this point, and the second part is in the next section. What I am addressing here is delivering online coaching, just as you would deliver live coaching, but over the internet. Think of the internet as a phone, or a seminar delivery system, or communicating back and forth by passing notes. The great thing is that you can deliver your message live and in the process record your message for later use – pretty cool and very useful.

Delivering Coaching Information Products Online

Packaging information for reuse brings us to the next point. Online coaching can mean delivering your coaching via information products over the internet. If you deliver your message in regularly schedules communications, consider delivering them as podcasts which your clients can subscribe to. They set it up once, and then download your messages automatically. Or take your latest webinar (i.e. seminar delivered over the web) and have them enter their credit card number, pay for it and have it delivered in a download in seconds.

Hopefully you get the idea – the sky’s the limit!

By the way… you’re invited to claim your FREE step-by-step “30-Days to Become a Coach” video toolkit. Just go HERE now to get your30-day coaching blueprint videos.

Dave Iuppa
JTS Advisors Strategy and Accountability Coach

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How To Be Discovered As A Life Coach Online?

August 31, 2011 By Dana Bosley 3 Comments

I find this a mystery and a question I spend a lot of time contemplating, not only how to get found myself as a life coach online but how to find other coaches online. I know there are a lot of great life coaches and other types of coaches out there in cyber space, but how in the world do you find them online?

Getting Found As A Life Coach Online

? SEO, meta tags, back linking: I understand these are major ways to be discovered by Google, but I’m not going to be much help to you on this, as this goes beyond my expertise. Find yourself a SEO wizard who can help you with this.

  • Google Ads: This is a great way to be found. If you have enough money to get one of those ads that puts you at the top of the Google page, then that’s perfect. If not, at least invest in some sort of advertizing, such as pay per click. It does cost a bit, but you get exposure to a lot of people who may otherwise not see you. There are articles on line to explain how to do it the cheapest way.
  • Directories: I posted something on using directories a while back called “Life Coach Online Directories That Get You Clients”. I have found that sites that get a lot of traffic usually will have your name up on the first or second pages of Google search. The only drawback is that the keyword to find you is your name, not your coach business or by using the words life coach.
  • Social media: A Facebook business page, Twitter and/or Linkedin account, as well as other social media sites, all show up on the pages one through three of Google. I know we all want to be on the first page of Google near the top but don’t despise small beginnings of an online presence. You can always build from there.
  • Write Articles: Writing on your blog and writing for other people’s blogs all shows up on the Google listing as well.

Needle In a Haystack—Finding Life Coaches Online

Here’s a little life coach online trivia. Just for fun I tried to find some unique and little known life coaches by using the key word search method to see how easy it would be.

I found it very difficult to find a simple life coach for hire but was directed to schools or training programs for coaches. I had to use a modifying word, and in this case I used ‘horses’ just for fun.

I was shocked to find there were ten different coach sites that specialize in that niche on page one of Google. As much as I think this would be my perfect fit for a life coach, because of my love for horses, I have no idea how I would have ever known about them or found them. It was a total accident that I stumbled upon them.

The point is, it is like finding a needle in a haystack to be found as a life coach online. However, take heart, there must be a way. It’s important to the life of my business, so as I continue my search as to how to be found online I’ll share my findings. In the mean time, if you have any good tips or ideas on this topic please share them in the comment box below.

To learn more about how to generate an endless wave of high paying coaching clients, get your FREE Instant Access to our “Life Coaching Business Blueprint” video toolkit when you go HERE.

Dana Bosley
Spiritual Growth Coach
Writing team, Coaches Training Blog Community

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How to Find a Life Coach Online?

August 25, 2011 By Dana Bosley 1 Comment

How do potential clients go about finding a life coach online? The most obvious way is through a Google search using different key words. The problem with this is that this type of search will mostly lead you to coaching schools or information on how to become life coaches online, but you’ll not find much on how to hire a coach, although some schools do have listings. Not many individual life coaches come up through a Google search so one great way to be discovered is by being listed on one or several life coach online directory listings.

What to Expect From The Life Coach Online Directory Listings

Most services that provide coach listings will ask you for a bio of your life and work in order to match you up with potential clients. They will then ask the clients various questions, such as what do they want to achieve through coaching, and then they will send them a list of coaches from their directory that may meet their criteria. The potential client can then contact the different ones on the list. You may or may not be required to give a free consultation. Some listings require a fee to be on their list, with others you must bid on the client, and some simply list all the coaches from their directory for the clients to choose from.

Most coaching schools provide a listing service for students who complete their coaching course, and it is to your benefit to take advantage of this service and get yourself listed on their directory.

Life Coach Directories if You Want to be Found as a Life Coach Online

If you are a great coach just waiting to be found this might be what you are looking for. I have compiled a short list of ‘coaching’ directories which I have found helpful if you want to have an online presence.

Life Coach Directory: They list by city the coaches who have signed up with them.

Life Coach Guide: They claim to be the most accessible directory of coaches on the web and it may be true, as the clients can search the full list of coaches, coach specialties, alphabetically, geographically or by asking them to find what they are looking for.

Noomi: They have different packages including a free package, however, the more you pay, the higher on the list you are.

Thumbtack: This is a free listing. They not only list coaches but other professionals. Their claim to fame is “Let us find you a pro.” For clients to find you they just type in what they are looking for i.e. Life Coach. http://www.thumbtack.com

Wahanda: This is a beauty site, which includes a listing of coaches. They allow you to ask and answer questions, do reviews and to comment which gives you exposure to their clients.

Self-Growth: This is a network of self-growth people where you can be listed and advertize your products and services.

Click a Life Coach: They are having a special at the moment, half price for the premium listings. You can also list for free but of course it reduces your exposure.

I hope this helps you get discovered as a life coach online. I’m sure there are more lists that I’m not aware of so if you have a favorite site you are presently listed on, please note this in the comment box and I’ll be sure to include it next time.

By the way… you’re invited to claim your FREE step-by-step “Master Coach Blueprint” video toolkit. Just go HERE now to get your master coach blueprint videos.

Dana Bosley
Spiritual Growth Coach
Writing team, Coaches Training Blog Community

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Online Coaching Tools: Online Personal Coach Tips To Get More Clients

March 26, 2010 By Jeffrey T. Sooey Leave a Comment

One of the best combinations of online coaching tools to get clients is to use Google Ads to drive traffic to your opt-in page. Then you will have an audience to start building relationships with people. People won’t look at your ad for an online personal coach; but they want information. The way to get people to want your online coaching is to dangle information in front of them. These online personal coach tips will help you navigate your way through the internet.

Online Personal Coach Tips to Get More Online Coaching Clients

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Online Personal Coach Tip #1: Find out what your online coaching clients want by asking them about their greatest fears, frustrations, and aspirations in a one-on-one format. From this, you can then provide information for them in the format they value most. It can be audio, video, or something written that is really your best stuff. This is a reverse opt-in. You give them the information they want before they opt-in and then they will want more and opt-in.

Online Personal Coach Tip #2: Find out what your online coaching clients want by asking them in a group format. Different things will come out in a group setting than in a one-on-one conversation. Some people might be more honest and open without the group, but there will be the benefit having a discussion and debate.

Online Personal Coach Tip #3: Find out what your online coaching clients want from a survey. SurveyMonkey.com is great, because it’s free. You’ll want to ask about your potential clients’ greatest fears, hopes, and frustrations, but you can also ask them what they need in relation to your niche and ask them “If you could ask me one question what would it be?”

Be the Best Online Personal Coach You Can Be for a Successful Online Coaching Business

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Once you have used these online personal coach tips, you’ll really know your ideal client. And it’s only by really knowing your online coaching clients that you will be able to provide the information that they really want. With that information you can go right back to Google ads, Facebook and your squeeze page and fix them using the magic words that will attract clients.

Colette Seymann
JTS Advisors Bi-Designated Strategy and Accountability Coach

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Why Most Life Coaching Training Online Won’t Give You What You Need: Online Coaching Training Musts

February 12, 2010 By Jeffrey T. Sooey 3 Comments

Most life coaching training online isn’t enough to make the shift person needs to take their coaching to a new level; either to become a coach or to become a master coach.  There are some online coaching programs that are good, but you need to know what to look for.  Here are the ‘musts’ to look for before you plunk down your hard earned cash on a life coaching training online.

Excellent Online Coaching Training Program Must Have Outstanding Role Models

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Life Coaching Training Online ‘Must’ #1:  Outstanding Role Models.  These online coaching programs need to have role models who are not just good at what they do, but are excellent.  You can model their techniques, verbal scripts, and even voice tempo and tonality from them.

Total Immersion is Required to Get the Most of Life Coaching Training Online

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Life Coaching Training Online ‘Must’ #2:  Total Emersion.  How do you experience this in an online coaching program?  You must learn my doing, seeing, and participating.  I remember dreaming about hanging out with the lead coach and some of the participants while I was in one of my first coaching programs.  I listened to audios for hours daily and spent most of my free time involved in homework assignments, watching videos, being coached or coaching.

Online Coaching that Fosters Spaced Repetition is a Must

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Life Coaching Training Online ‘Must’ #3:  Spaced Repetition.  This means continuing a process time and time again until you achieve mastery.  In the JTS Advisors Online Coaching Training you literally spend 40 hours coaching your clients and getting immediate feedback about your performance.  After the eight-week training, you coach at a new level.

Bring Your Game Face if You Want to Get the Most Out Life Coaching Training Online

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Life Coaching Training Online ‘Must’ #4:  Intensity.  I’m not talking about the online coaching program’s intensity, I’m talking about yours.  You must show up and be committed to play full out for the duration of the training.  As they say, “You can lead a horse to water, but you can’t make it drink.”  Be committed to perform at your best, stretch yourself, and above all be ready to do all your assignments impeccably.  Only you will really know.

Colette Seymann

JTS Advisors Bi-Designated Strategy and Accountability Coach

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Internet Marketing For Coaches: Online Coaching Training

January 19, 2010 By Jeffrey T. Sooey 3 Comments

Here’s how to get clients to pursue YOU by building a big coaching client list on the internet:

Private Call THURSDAY:

“Internet Marketing For Coaches”.

Here’s how I used internet marketing for coaches that’s generating passive revenue for me in about 6 months. (To see the rest of this video for FREE, just go HERE.)

These online coaching training strategies are fairly simple, but they will take a bit of time and money. The good news is that internet marketing for coaches is not complex, in fact because the internet has become very user friendly, it’s easier to market on the internet now than any other form of marketing.

Internet Marketing For Coaches: What’s so Great About It?

1. Instant Response (you know if your marketing has worked immediately)
2. Cheap (it’s about 1/3 the cost to market on the internet compared with comprable marketing offline)
3. Easy to learn (no need for technical expertise anymore).
4. Fast learning curve (you can get rolling with your marketing on the internet in about a week, and you can see real $$$ coming into your bank account between 3-6 months)

online coaching will help you connect with life coaching clients

In this video, I cover:

1. The basic concepts of marketing your coaching on the internet.

  • Permission Marketing
  • Using your coaching content for marketing purposes

2. Online Coaching Training: 3 steps to getting started marketing coaching on the internet

  1. Set up Google Adwords
  2. Set up your coaching ‘squeeze page’
  3. Set up you coaching blog

3. How to convert all those coaching leads you’ll get to cash coaching clients!

Jeff

P.S. After you watch the video, leave me a comment with what you learned as well as any questions you have about the subject. In addition, don’t forget to mention these things in your comment:

1. Your goals for your coaching practice/business this year.

2. Your biggest challenge standing in the way of your achieving that goal.

3. The thing that you would most want from me to help you overcome your challenge and achieve your goal in 2011.

Private Call THURSDAY:

“Internet Marketing For Coaches”.

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Five Keys to a Successful Online Coaching Launch: Online Coaching Training to Maximize Your Results

January 11, 2010 By Jeffrey T. Sooey 1 Comment

If You’re Wondering How to Create a Successful Online Coaching Launch Read On

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Launching a successful online coaching program is very similar to launching any other event.  A few weeks before tickets go on sale for a concert or movie, there’s big a media buzz.  Excitement builds up to the big day, and creating interest.  With just a little online coaching training, you can learn what it takes to get the most from your efforts and maximize enrollments.

Maximize Your Online Coaching Training By Following These Simple Tips

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Online Coaching Training Tip #1:  Launches are the best way to sell a group coaching program or any other online coaching program when all participants need to start at the same time.  Most effective group coaching programs have a start date and end date.  Sure you might want to enroll people into coaching and keep them involved indefinitely, but it’s good to at least have a place where people can opt out and have a sense of closure.  Even when people leave, they will give you testimonials or referrals.  It’s not the goal to keep clients forever, and it will be easier for them to commit to a definite period of time.

Online Coaching Training Tip #2:  Use surveys to translate the value.  There is a difference between what you clients need and what they want.  What they want is what they’re willing to spend money on.  You can use Surveymonkey.com or other online surveys.  Find out what they want and don’t want in terms of online coaching programs.  Discover their fears, hopes, desires, and aspirations.  During the process of helping your clients make a decision, don’t harp on the needs part.  Sell them what they want, not what they need.  Of course you’ll need to provide the needs for them during the program so they can get the result, but that’s not what will get them to enroll.

Online Coaching Training Tip #3:  Use exclusivity to attract people to your online coaching program.  Let them know that what you have to offer is rare.  Just like an exclusive nightclub, only a certain number of people or certain types of people will qualify to get into the group.  This is the fascination with the red carpet and velvet rope in front of a club or event.  Those who get past the velvet rope feel special.  The U.S. Marines use the same strategy to get new recruits.  “The few, the proud, the Marines.”  How else do they get people to commit to such a dangerous job?  They make it so tough to pass basic training, that anyone who remains has truly accomplished something.

Online Coaching Training Tip #4:  Use the cost as an incentive.  Let people know that you’re offering your online coaching program for $100, but next time you offer the program the rate will increase to $200.  Or offer a limited number of scholarships and have people apply.  You don’t have to sell those scholarships; people will sell you on why you should let them enroll.

Online Coaching Training Tip #5:  Build credibility over multiple programs.  There are a lot of people who will create an online coaching program and run it once.  There may only be a few people in your first program, but the second time you’ll have a little more credibility.  You should also have testimonials.  You have to think long term to create success that lasts.  Not only can you increase your rate the second time around, but those who were on the fence the first time around may now have the confidence in you to enroll.

Colette Seymann

JTS Advisors Bi-Designated Strategy and Accountability Coach

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Online Coaching Strategies to Get More Clients: Maximizing Your Online Coaching Certification

November 6, 2009 By Jeffrey T. Sooey 2 Comments

Why are there so many coaches out there, who have online coaching certification but no clients? Are these online coaching programs failing to provide coaches with marketable skills? Or are these online coaching programs failing to provide marketing skills? You can get online coaching certification, but it isn’t going to help you start your life coaching business. And it’s not anyone’s fault. Most coach training companies simply do that, they train coaches. They don’t have to worry about how to market a coaching practice. But take heart; here are some strategies that will help you know what to give away to get clients.

One Of Your Best Marketing Tools: Use Your Online Coaching Certification and Give Away your Best Stuff

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Online Coaching Strategy #1: Give away your best stuff for free.

I repeat; your BEST stuff. Don’t be stingy. Movie trailers don’t show you the boring stuff. They show the best parts, sometimes too much so, but they know that in order to entice you to want more they have one chance. Use whatever the most valuable tool or technique you learned in the process of getting your online coaching certification to show what is possible.

Don’t Give Away the Whole Product, Use this Online Coaching Strategy to Keep Clients Coming Back For More

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Online Coaching Strategy #2: Give the WHAT, but not the HOW.

People will go and use some of the information you give them, have some success, and then come back for more details about how to implement it. Chances are, that’s what got you to sign up for your online coaching certification in the first place. You learned some valuable techniques, and went back to get more in depth training.

Streamlined Information and Fast Results are Key When Implementing Your Online Coaching Certification

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Online Coaching Strategy #3: Give them quick tips and instant results.

Chances are you have one shot at making a difference for these people. Keep things simple enough for them to implement the information right away. Remember you are the guru, you are the one with the online coaching certification. What is the “Magic Bullet” for your client?

Have Fun with Different Formats and Watch Your Online Coaching Soar

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Bonus Online Coaching Strategy: Give them the information in their highest valued format.

Take what ever information you are going to give them from your online coaching certification and repackage it into a way that your client will value. Some people value video because it’s entertaining, while others like to see information in print, while others prefer audio. Speak to them in the format they value most, and they will perceive your information as more valuable. Again make sure you focus on providing a solution to their greatest fears, hopes, and desires. Don’t be afraid to take advantage of whatever shock or entertainment value you can offer. Make a difference and a lasting impression.

Colette Seymann

JTS Advisors Designated Accountability Coach

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Replay of: ‘How to Start an Online Coaching Business’

November 6, 2009 By Jeffrey T. Sooey 1 Comment

Here’s the replay of ‘How to Start an Online Coaching Business’

Click on the links below to download or play the recording of the call:

CLICK HERE (Right Click, and select ’save link as…’ to download this audio

In this call, we cover:


start the coaching business you were meant for and fulfill your purpose of making a difference in the lives of people you meet
quickly Start getting new paying clients from scratch
START your coaching business from scratch — in 30 Days
How to market and build a coaching business on a budget
HOW TO USE THE INTERNET AS A STARTING POINT
  • How to Build And Run a Group Coaching Program Online
  • How to Determine What “Style” or “Type” of Coach You Are And How You Can Profit From That Coaching Style
  • How to Get Your Online Coaching Business Started
  • The Client Enrollment Process Proven to Get 50% of Your Sample Sessions Signing up For Your Coaching
  • How to Connect Your PASSION And What You do BEST Into a Profitable Niche, Product Line, And Coaching Service
AND… I’ll answer any questions on the new Master Coach Certification home study Course.

Registration for the program opens Saturday @ noon. I’ll send more details before then : )


Jeff

P.S. If you want to get your hands on one of the 20 Limited Edition ‘Master Coach’ DVD courses about to be released, you can still sign up for the early release interest list HERE:

http://coachestrainingblog.com/spbootcamp.php

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Online Coaching Academy: One Hour Online Life Coach Certification Training

November 1, 2009 By Jeffrey T. Sooey 3 Comments

Here’s the replay of the ‘One Hour Online Life Coach Certification Training’, where you’ll learn how to start, set up, and run an online coaching business. You’ll also learn all the details on the new Master Coach Certification home study Course, as well as a LIVE demonstration of the coaching techniques you learn in the course (click the ‘play’ button below to hear the replay).

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The player will show in this paragraph


Here is the VITAL INFORMATION you need to attend this conference call:

WHEN: Thursday, November 5th @ 5pm Pacific (8pm Eastern)

WHERE: call 218-339-2500, and then enter pin number 598854#.

WHAT YOU LEARN:

start the coaching business you were meant for and fulfill your purpose of making a difference in the lives of people you meet
quickly Start getting new paying clients from scratch
START your coaching business from scratch — in 30 Days
How to market and build a coaching business on a budget
HOW TO USE THE INTERNET AS A STARTING POINT
  • How to Run Online Coaching in a Group Coaching Format
  • How to Determine What “Style” or “Type” of Coach You Are And How You Can Profit From That Coaching Style
  • How to Get Your Online Coaching Business Started
  • The Client Enrollment Process Proven to Get 50% of Your Sample Sessions Signing up For Your Coaching
  • How to Connect Your PASSION And What You do BEST Into a Profitable Niche, Product Line, And Coaching Service
AND… I’ll answer any questions on the new Master Coach Certification home study Course.

PREPARATION:

1) Watch the video above.

2) Leave the answer to these questions IN THE COMMENTS below:

a. What is your biggest FEAR, FRUSTRATION or PROBLEM when it comes to setting up, starting, and running your ONLINE coaching business?

b. If you could ask me ONE question about setting up, starting, and running your coaching business, what would that question be?

c. If you could ask ONE question about the Master Coach Certification home study course, what would that question be?

3) Get on the INTEREST LIST (that way you’ll get a reminder for the call as well as the opportunity to register early). Click HERE to get on the interest list.

4) Take the 5-Minute Master Coach Certification SURVEY to make sure that I’m covering all of the key elements, and tell me YOUR personal and individual questions, sticking points, and objectives. . (Click HERE to take the survey)

5) Attend the conference call.

Again, in the call, I’m going to show you an amazing system that allowed me to RAPIDLY get started with my online coaching business within six months in business.

I’ll also do something that I have NEVER done before…

I’m going to let you watch me use advanced coaching techniques LIVE on the call.

And if I screw it up, you will see me flailing around in front of hundreds of people – which YOU will probably enjoy, but I won’t.

No matter what happens, you’ll learn how to use these techniques to increase your coaching ability and start your online coaching business… IMMEDIATELY

Again, if you want to learn one of the fastest ways to start your online coaching business, then you need to watch the video, leave me the answer to the questions I asked above, and attend this conference call.

The conference call will fill up quickly…

And I really want to make sure you’re on it if you have ANY interest in successfully starting your coaching business online.

Jeff

Filed Under: Online Coaching, Online Life Coach Certification Training
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