The Life Coaching Business Paradox: How it Can Be Dangerous to Your Coaching Career

The life coaching business paradox is: in order to do what you love; you have to do what you don’t love. The biggest coaching career myth is that if you do what you love, then the money will come. Or, if you follow your passion you’ll become the best in the world at what you do. Unfortunately, this type of thinking is the kiss of death for your life coaching business.

In the life coaching business you’ll do lots of things you don’t love or that you aren’t good at, and, consequently, will take time away from doing what you do love. If you do not, your coaching career will never get off the ground. If you look at the people with the most successful coaching career, they are not always the best coaches but they are good business and sales people. It doesn’t seem fair but that’s the way it is.

Your Coaching Career: The Short Term Long Term Paradox

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Things that get good results in short term, don’t get good results long term, and vies versa. In your life coaching business you need to think long term. The problem is that we’re not programmed to think long term. And in order to make it long term in a coaching career, you’ll have to give up some things in short term. The biggest challenge is determining how to negotiate short and long term results. If you only focus on long term results you won’t survive. If you only think about short term results you’ll just keep going in a in a circle. The real challenge is finding the balance, and being flexible enough to adapt to changes in your life coaching business.

The Doritos Culture and Your Life Coaching Business

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We live in a culture that’s all about short term thinking, especially in terms of getting needs met. We live off snacks, twitter, emails, and business activity that provides immediate results. We want short term pleasure and we do that with our life coaching business as well as our diets. And our coaching career suffers just like if you eat a bag of Doritos. It may be enjoyable, but it’s not good for you in the long term.

How to Overcome Your Doritos Mentality in Your Coaching Career

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The trick to having a successful life coaching business is not to never eat Doritos. It’s to give yourself mental Doritos instead. The way to do that is to visualize what you’ll get in the future, and then create an identity about who you are and connect with that part. Make sure you watch for things that will keep you from your ultimate coaching career goal. Don’t accumulate those things; work on eliminating them over a course of a month. Learn to find the joy and pleasure even in things that take a long time to do.

The key to avoiding the life coaching business paradox is to realize that it exists. Don’t allow yourself to be sucked into the career coaching myth that doing what you love will give you success. Make sure you are able to switch back and forth between your short term and long term strategies, and be you’ll be ready to pull up your sleeves and do what it takes for your life coaching business to be successful.

Colette Seymann

JTS Advisors Designated Accountability Coach

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The Secret to Becoming a Relationship Coach Who Has a Recession Proof Coaching Career

Become a relationship coach who has a recession proof coaching career; it may be simple, but it’s not easy.  It involves having tough conversations with people, calling them out, and making sure that each session is valuable.  The secret to a successful coaching career is caring about providing results for your clients more than anything else, and that means you must become a relationship coach who is willing to be uncomfortable.

 

Take Your Coaching Career Seriously


Become a relationship coach who takes their coaching career seriously and teaches their clients the powerful effect they can have on the outcome of their relationship.   Provide accountability to help your client to stop blaming the other person and focus on their own actions.  What results do they want?  Don’t let them tell you that they want their husband to start taking out the garbage or that they want to get their wife to stop complaining. 

Become a Relationship Coach Who Knows Love is Unconditional

 

Become a relationship coach who understands that mature love is unconditional, and know that communicating this with your clients is essential part of your coaching career.  That means loving someone when they are rich and when they’re broke, when they’re sick and when they’re healthy, when they’re nice and when they’re grouchy.  Challenge your clients to take a hard look at their own motives.  Challenge them to find out what needs their partner has, and provide accountability to help your clients start taking steps toward contributing to some of those needs.

Become a Relationship Coach That Provides Accountability

 

And finally, become a relationship coach who provides accountability to help their clients manage conflict.  Most arguments escalate gradually; some may even take a few days to build up.  Tit for tat, one person does something and the other reacts.  Sometimes this happens so gradually that the full blown argument seems to come out of nowhere.  Don’t play small in your coaching career, let people know that each step of the way they have control whether they react or respond.  Teach your clients that they can choose to respond and stop the escalation in its tracks, or react and let the argument build.

Become a Relationship Coach That Calls it Like it Is

 

When we become a relationship coach we want our clients to like us and therein lays the problem.  We want them to continue getting coaching with us, and that can make us hold back in what we say.  We don’t want to offend them.  If we do this, we become like everyone else and our coaching career is a farce.   The only way to make a difference in the world is to lay it out on the line, and make each session count.

Colette Seymann

JTS Advisors Accountability Coach

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What You Need to Become a Coach: Getting Your Coaching Career Started

What you need to become a coach is focus.  How do you get the focus you need to get your coaching career started?  When most people think about setting a vision, they think about “The Secret” and the “Law of Attraction.”  They think that if they know what they want, it will come to them.  The problem is that if you don’t know where you are, you won’t be able to figure out where you want to be.  So what you need to become a coach isn’t just to know where you want to be.  You also need to know where you are right now in your coaching career.

A Starting Point for Your Coaching Career

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If what you need to become a coach is focus, why is it so important to know where you are in your coaching career before you start?  What if you’re lost and stranded in the desert.  Suddenly an airplane drops a map that shows an oasis.  You know where the oasis is now, but what’s the one thing you need to know to get there?  You need to know where you are on the map.  No matter how detailed the map is, most likely you’ll be walking in the wrong direction unless you know where you are starting from.

Taking Inventory of Your Coaching Career

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What you need to become a coach is to take a thorough inventory of where you are in your coaching career.  To do this, answer the following questions.  Take some time for this and write it in your journal.  This is important information.

  • What are your strengths?
  • What results have you created in the past?
  • What results have you produced for yourself, and others?
  • What are your weaknesses?
  • What are the opportunities in your coaching business?
  • What are the threats to the growth of your coaching career?  With your clients, yourself, your environment?
  • Are you currently meeting your goals and expectations? Why or why not?

Gaining A Clear Picture of What You Need to Become a Coach

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Now what you need to become a coach who knows where you are in your coaching career is to get a clear picture about how others see you.  Ask at least 3 members of your community the following questions:

  • What are my strengths?
  • What are my weaknesses?
  • What does everyone know about me?
  • What can I be counted on for?
  • What can I never be counted on for?
  • Is there anything else you would like to tell me or anything that you have never told me that you would like to now?

What You Need to Become a Coach in the End: Feedback

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What often holds us back in life is that we usually ask these questions.  We cave into the fear that we’re not enough.  What you need to become a coach is to realize that whatever people say, it won’t kill us.  As we start taking an honest inventory of where we are, we start to become open to feedback from ourselves and others.  Then we can really move forward with our coaching career.

Colette Seymann

JTS Advisors Accountability Coach

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How I Become a Coach Who Expands My Own Comfort Zone: My Coaching Career Will Never Be The Same

 

I’m always trying to improve in my coaching career, wondering how I become a coach who provides value to my clients on a higher level each session. I’ve been wondering how I become a coach who really can lead anyone toward success. Of all the definitions I’ve heard about what is a leader, the one that sticks most in my mind is “a leader goes first.” I think about this often, because I know if I want people to follow my coaching I need to go first.

So what do I need to do? 

One Thing I Know is That I Become a Coach Who Others Follow When I Get Coaching Myself


If I don’t get coaching, do I become a coach who lies to people, telling them how valuable coaching is? I’d be a hypocrite, and loose all credibility in my coaching career. But beyond that, I know that if I want to achieve new goals within my coaching career I need a guide. Sometimes it’s just someone holding my hand as I cross a big hurdle, and other times it feels like someone is pushing me out of an airplane. Parachute or no parachute, I have to admit that sometimes I’m scared to take that next step in my own coaching career.

However, By Doing This, I Become a Coach Who is Willing to Expand My Comfort Zone Within My Own Coaching Career and Life  

 

My husband recently met an expert in his own field. This man said the key to his success was doing one thing outside his comfort zone every day. He sounded like a coach, but he wasn’t. My husband said the guy reminded him of me when he said that. I wished I was on top of things that much, so recently I took on the challenge to do “one brave thing” every day. Does pulling out a loose tooth for your 7 year old daughter count? It’s much scarier than contacting someone about a new joint venture project, and that has opened up a whole new world of opportunities.

Want to Know How I Become a Coach Who Steps Outside My Comfort Zone on a Regular Basis? 


Great coaching.

Not from myself, but from a team. I have one coach who helped define this strategy, and another who provides accountability. Between the two of them there is no way out but straight through any blocks that are bound to come up, and my view of my coaching career will never be the same.

Colette Seymann

JTS Advisors Accountability Coach

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What is a Career Life Coach? Is a Coaching Career You?

 

A Career Life Coach Can Bring Out The Genius in a Person

 

What is genius? How do we measure it? We have access to IQ tests, and now EQ tests are thought by some to be a more accurate indicator of success. But there is also musical intelligence, interpersonal intelligence, and mathematical intelligence. What would your coaching career look like if everyone you worked with was a genius?

Is There a Way a Career Life Coach Can Bring Out the Genius in Their Clients?

 

We know that geniuses play at what most people work at. Hopefully you find this to be true for your own coaching career. What happens when we play? We become deeply entranced in that activity and loose track of the time. We often see children so engaged in an activity that they don’t hear their own name being called. Now that’s focus! As a career life coach how can you recreate that type of focus for your clients?

Find ways to become a career life coach who helps their clients play more. Wouldn’t this be a fun coaching career? Take a look at what your clients are doing now that they really enjoy. Is there an aspect of their work that can be turned into a game? If so, what are the objectives? How do they win? Who can they “play with” to make it even more fun?

Become a career life coach who helps their clients identify what aspects of their job they find most enjoyable. What would they be willing to do even if they didn’t get paid for it? Sometimes skill sets don’t match up with interests, and that can be O.K. When someone is enjoying what they do, they will be motivated to put in the practice or time to expand their knowledge. The good news is that genius can be learned.

What Would Your Coaching Career Look Like if You Could Fill Your Practice With These Clients?


career life coach who can put the play into work has the power to help people find their inner genius. And if you can do that with your own coaching career, you will find yourself operating at the level of a genius as well.

Colette Seymann

Accountability Coach, JTS Advisors

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